Once upon a time, the place where the 49ers play had names other than “Candlestick Park.”
Since 2008, it has again been named “Candlestick Park.”
The change from “Monster Park” wasn’t the result of the inability of the Niners to renew the deal with Monster Cable Products or to find a new sponsor. Instead, voters decided in 2004 to require the venue to be named “Candlestick Park.”
The “Monster Park” name survived because the four-year deal was inked several weeks before the election.
Five years later, voters have changed their minds. The naming rights again can be sold, per the San Francisco Chronicle (via SportsBusiness Daily).
But there’s a caveat: Half the money will go to the city.
Fortunately, the economy is roaring right now, and the market for naming rights is even stronger.
Maybe Rush Limbaugh will buy the rights just to jamb it to the league.
The Niners really don’t need a new stadium as they have had so many already.
Candlestick Park
3com Park
San Francisco Stadium
Monster Park
Candlestick Park (again)
Sometimes it is best to not change things. People in San Francisco still call Army Street by its known name. Changing names just doesn’t go over very well on the peninsula.
I always liked the name “Candlestick park”, but that was when I was a kid. Now I guess the city just doesn’t want it named after any item that could be shoved up the craphole.
it depends on the name. Some names make sense and are easy to say. PNC Park, Fedex Field, Staples Center, Jacobs Field, or Safeco Field. Those are much better than something like Bank Of America Stadium or 3com park. But yes, calling a stadium one name for years then switching wont get the fans to call it by its new name. Like the rumor Wrigley Field may sell its naming rights. I dont even think the broadcasters would call Wrigley Field anything else, ever…
Yeah, Panthers fan here and I’ve been through Ericsson Stadium and now Bank of America stadium, and more often than not, I still just call it Panthers Stadium. I wish we’d get rid of naming rights completely.
Is the Mexican restaurant chain The Pink Taco still willing to pony up money for stadium naming rights? I know they were making a push to get the naming rights to the Cardinals’ new stadium in Phoenix as well as to the Astros’ stadium in Houston several years ago
I’d think the absurdity of announcers having to talk about the sloppy conditions at Pink Taco Stadium would be worth it, especially if they found a way to host a bowl game between South Carolina and Oregon State.
It’s “The ‘stick”
Besides, the new stadium will be here in a few years…why get used to a new name?
I remember when stadium names had some meaning rather than just another corporate intrusion in our life.
Especially appalling are the stadiums who were named after people who were influential in the community or getting the stadium built, and then have their legacies whitewashed by some soulless bohenoth. I’m looking at you, Landshark (Joe Robbie) and Qualcomm (Jack Murphy).
Almost as appalling are the stadiums funded by taxpayers dollars with naming rights bought up by corporations who had no role in funding the stadium construction. At this point, I suggest we just start calling facilites “Stadium in Foxboro” or “Field in Pittsburgh” and ignore all corporate sponsorship.
“Fortunately, the economy is roaring right now, and the market for naming rights is even stronger.”
Do I detect a little sarcasm there, Florio?
At times you still hear Landshark Stadium being called Joe Robbie Stadium and it has gone through quite a few names the past 10 years as well. It is annoying. I wish they would just keep it Dolphins Stadium.
Branding to a team who hasn’t had a winning season in six years? Maybe companies will be thinking twice about attaching their names to a sports stadium in the future. Monster Stadium sure didn’t get me thinking about cables.
The “Stick” is what it will always be to me, that came from the langugae of the people who in actuality built and paid for it.
“hayward giablommi says:
November 4, 2009 11:17 AM
I remember when stadium names had some meaning rather than just another corporate intrusion in our life.
Especially appalling are the stadiums who were named after people who were influential in the community or getting the stadium built, and then have their legacies whitewashed by some soulless bohenoth. I’m looking at you, Landshark (Joe Robbie) and Qualcomm (Jack Murphy).
Almost as appalling are the stadiums funded by taxpayers dollars with naming rights bought up by corporations who had no role in funding the stadium construction. At this point, I suggest we just start calling facilites “Stadium in Foxboro” or “Field in Pittsburgh” and ignore all corporate sponsorship.”
I couldn’t agree with you more about stadiums named after people. However, Gillette Stadium was funded entirely by the Kraft family… no taxpayer dollars were spent on it at all. In fact, I believe that the Boston teams are unique in that all of the four teams home stadiums are privately funded.
how about the glen beck stadium …i’d bet they would love that in san fran
I am sick of the stadium name changing thing. Cards get a new stadium after all those years playing in a college stadium and what do they name the new one? University of Phoenix stadium. That drives a lot of us crazy out here. We finally get baseball several years back, they call it Bank One Ballpark, it gets the nickname “BOB”, then changes to Chase Field. Can’t build any history or legacy that way.
I hope they change it to something good in San Fran and leave it that way. Being born in Stockton and having family all thru the bay area, I know how people feel there about this.
If they re name Wrigley Field, that’s it. I may lose it so bad that I start to see Florio’s point on matters of sports.
The economy is roaring?
What reality do you live in, Florio? How can you say that when unemployment continues to climb?
Logo Network Park.
ACLU Park
Algore Park
Greenpeace Park
I was born in SF and will not admit it unless under anonymous pretenses.
DeVoodoo says:
November 4, 2009 1:00 PM
The economy is roaring?
What reality do you live in, Florio? How can you say that when unemployment continues to climb?
Is it really possible that you are this stupid, Voodoo?
chucktownYP says:
November 4, 2009 10:50 AM
Yeah, Panthers fan here and I’ve been through Ericsson Stadium and now Bank of America stadium, and more often than not, I still just call it Panthers Stadium. I wish we’d get rid of naming rights completely.
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Don’t forget ‘Death Valley’ either. But, yes I agree. Teams selling naming rights to everything under the sun is getting old.
Soccer teams in the UK may have advertisments all over jerseys but the arenas still hold the names Old Trafford, St. James park, Wembly stadium, Anfield, Villa Park…ect
When you don’t change names/stadiums soo often I think it gives fans a real place to feel at home. Bringing with it a small sense of extra pride
speaking of the not-roaring and rapidly obamanized economy, when does the chosen one get to take some blame?
maybe it happened yesterday.
and, if the economy isnt doing well, why would the nfl and certain so-called liberal politicians want to chase good money away?
because it isnt about making money so much as it is punishing those who point out the errors of the governing and managing liberals.
I’m ready to start a collection so we can make a bid for renaming Candlestick.
How about “Florio Bites a Stick Park”
Any takers?
Pantherfan10..
what about emirates stadium? England is headed the same way, they’re just coming up a few years behind. They have enough sense of tradition not to rename their old stadiums but the companies will be all over the new ones.
The Packers are a lot less infested by corporate greed than most high level european soccer clubs.