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NFL.com aggregates Super Bowl tweets and pics

Those of you who have visited NFL.com this week surely have noticed some differences in advance of Super Bowl XLIV.  One of the tweaks demonstrates the growing significance of social media — and the league’s decision to embrace it.

Except when its players are at work.

At NFL.com/sb44, the league is aggregating tweets from Twitter and pictures from Flickr.

To get your own stuff into the mix, add “#SB44″ to your Twitter entries.

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