Before the game, the Focus on the Family commercial featuring Tim Tebow and his mom was the most-discussed ad of the Super Bowl.
During the game, that commercial was the least-watched.
The Nielsen Company has released the viewership numbers for every Super Bowl commercial, and the Tebow ad comes in dead last, with 92,576,680 viewers. That’s a huge audience compared to just about anything other than the Super Bowl, but it’s still lower than ever other ad that aired during the game — which probably has less to do with the content than the fact that the Tebow ad aired during the game’s first commercial break, when ratings were lower.
Although it was the subject of fierce debate in the weeks leading up to the Super Bowl, the ad (which you can see here) turned out to be fairly noncontroversial.
The Super Bowl’s most-watched ad featured two men attacked in a gym for stealing someone else’s Doritos.