When the Rams sought and received a 24-hour extension of the 72-hour blackout deadline despite having 6,000 non-premium unsold tickets, the team was “cautiously optimistic” that the rest of the tickets would be sold.
The optimism has come to fruition. The unsold seats are now sold, and the local blackout of Sunday’s game against the Sehawks has been lifted.
The Rams announced the sellout today. In so doing, the Rams thanked a quartet of sponsors: Express Scripts, Energizer, Build-A-Bear and KTVI.
The game will air on KTVI-TV, the local FOX affiliate.
Given that we became aware of the Neil Best rule since the last football season ended, we have a feeling that any and all unsold tickets were purchased via contributions from the sponsors and the team, at 34 cents on the dollar. We also suspect that the arrangements were put in place before the extension was obtained, making the sense of urgency created by the 24-hour extension a hollow sense of urgency.
We’ve asked the Rams whether the unsolved tickets were purchased at 34 cents on the dollar. We don’t expect an answer, but we asked anyway.