Since I’ve already shilled for myself today (and while the support is appreciated, you guys are making it a little too obvious), I’m now contractually compelled to shill for NBC. (Actually, I’m not. But I will anyway.)
Starting in February, NBC Sports Network will air a monthly show hosted by Bob Costas. The program will be known as Costas Tonight: Live from . . ., with the specific location added for each of the town hall shows, which will feature a studio audience and live guests.
“This is the type of show I have always enjoyed doing, with elements of journalism and commentary, but also with segments of pure sports appeal. We produced similar programming at HBO and it was very well received,” Costas said in a statement released by NBC. “As NBC Sports has broadened its reach across numerous platforms, I am looking forward to again being part of this type of programming for the NBC Sports Network.”
The first episode will air February 2 at 8:00 p.m. ET, and it will be dubbed Costas Tonight: Live from the Super Bowl.
“Bob is one of the most talented and accomplished broadcasters in television history, and we wanted to find an outlet on the new NBC Sports Network that was uniquely suited for him,” said Sam Flood, executive producer, NBC Sports and NBC Sports Network. “Bob is so closely associated with NBC Sports that it was a natural fit to extend his unmatched talents to the NBC Sports Network.”
The Comcast-NBC merger has created a perfect opportunity for NBC Sports to expand its footprint into cable, and shows like this one will attract more and more viewers to what currently is VERSUS, and to what will become on January 2 NBC Sports Network.