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Sean Smith shares glimpse of new Nike jersey

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Plenty of you are anxious to see what Nike does — or, hopefully, doesn’t do — to the established NFL uniforms.

For those of you who fear that Nike could outfit the 32 NFL franchise with 32 garish uniform combinations, that likely won’t be the case.

Dolphins cornerback Sean Smith has posted on his Twitter page a picture of the team’s orange alternate jersey.  The only thing obnoxious about it (other than the color, which was the same under the Reebok deal) is the oversized Nike logo.

UPDATE 5:03 p.m. ET:  An NFL spokesman tells PFT that the Nike logo is and will be the same size as the Reebok logo.  The maximum size is for either was/is 2.25 square inches.  The difference in shape may make the Nike logo seem larger, but it isn’t.  (Implicit in this message is that, yes, that’s an actual image of the new Nike gear to be unveiled April 3.)

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29 Responses to “Sean Smith shares glimpse of new Nike jersey”
  1. trollhammer20 says: Mar 14, 2012 2:53 PM

    So the Dolphins and Bears will still play one game a year where they look like giant traffic cones. Awesome.

  2. jooceman says: Mar 14, 2012 2:55 PM

    If I worked in marketing for Nike, I would have done the same thing. I might have made it bigger! This is a huge deal for Nike, and this photo makes me realize that there was little to no exposure for Reebok on the jerseys during games. Thumbs down if you regularly noticed the Reebok logo when watching games!

  3. albanyhawker says: Mar 14, 2012 2:57 PM

    agreed…the Nike logo is as prominent as the Dolphin. Booooo.

  4. patsfiend says: Mar 14, 2012 2:58 PM

    The frickin’ logo is almost as big as the Dolphin. LAME.

  5. mrpyle126 says: Mar 14, 2012 2:59 PM

    That huge Nike swoosh is so obnoxious! Get over yourselves, Nike! We love our team’s logo, not yours! Shrink that swoosh down to the size of my fingernail and stitch it under the armpit.

  6. rpiotr01 says: Mar 14, 2012 3:01 PM

    Just goes to show you: it’s not about the name on the back of the jersey, and contrary to popular belief, it’s also not about the logo or name on the side of the helmet either. It’s all about the swoosh.

  7. patswhatsup says: Mar 14, 2012 3:04 PM

    jooceman says: Mar 14, 2012 2:55 PM

    If I worked in marketing for Nike, I would have done the same thing. I might have made it bigger! This is a huge deal for Nike, and this photo makes me realize that there was little to no exposure for Reebok on the jerseys during games. Thumbs down if you regularly noticed the Reebok logo when watching games!
    _________________________________

    I think we all know who makes the uniforms…. The point should be to NOT notice the logo. The TEAM logo and overall aesthetic is more important!!

  8. joe3001 says: Mar 14, 2012 3:06 PM

    Just asking … how do we know for sure that is the “alternate” jersey?

  9. winninitall says: Mar 14, 2012 3:25 PM

    gives us a good reason to buy reeboks left over merchandise at 70% off HA

  10. kane337 says: Mar 14, 2012 3:31 PM

    That is a beautiful Dolphins logo.

  11. truthhurtstoo says: Mar 14, 2012 3:33 PM

    Down with the Swoosh!

  12. cowboysaretheworst says: Mar 14, 2012 3:38 PM

    They better not put those stupid wings on the shoulders of the Seahawks, Eagles, etc. like they did on Oregon.

  13. swede700 says: Mar 14, 2012 3:39 PM

    I wish the Swoosh would go woosh. That’s absolutely ridiculous, and I think Paul Lukas is going to have a heart-attack after looking at that.

  14. rollteal says: Mar 14, 2012 3:39 PM

    I’m pretty sure the dolphins aren’t going away from aqua anytime soon. But yes I agree the swoosh is far to large. Yet would be better on the chest as one logo instead of one big a$$ logo on each sleeve.

  15. mnfaninaz says: Mar 14, 2012 3:51 PM

    Nike swoosh > hideous reebok logo

  16. advocado5 says: Mar 14, 2012 3:54 PM

    I guess sports fans are now MetroSexuals! OMG! THE SWOOSH!

    Gawd its-ssss s-sssso Orange. Its-ssss like gawd a road cons-ssstruction s-sssign!

  17. monkeesfan says: Mar 14, 2012 3:54 PM

    Nike sucks.

  18. usmutts says: Mar 14, 2012 4:04 PM

    My family no longer buys anything with a Nike logo. They won’t get another nickel from us. They employ child labor is sweat shop conditions. They gave a multi-million dollar “contract” to the dog torturer. Thus, they have no respect for either children or animals. They’re what’s wrong with the corporate culture.

  19. 1phd says: Mar 14, 2012 4:11 PM

    Nike = Sadly Out of Touch
    Under Armour = In Tune with the Times

  20. isetheskyonfire says: Mar 14, 2012 4:11 PM

    haha im not gonna hate on nike to much cuz you guys have gotten all the good stuff out but geez could that nike logo be any bigger?

  21. godzilla111111 says: Mar 14, 2012 4:31 PM

    Non story.
    Nike cannot make any team change their uniform.
    Why keep bringing it up?

  22. hpeters77 says: Mar 14, 2012 5:13 PM

    Thanks NFL, Reebok was made in Indy, and NIKE is made everywhere else across the world. We Americans are struggling for jobs and this is what you give us/take from us.

  23. latchbeam says: Mar 14, 2012 5:28 PM

    Oh, that Sean Smith…

  24. clwb419 says: Mar 14, 2012 6:02 PM

    usmutts says:
    Mar 14, 2012 4:04 PM
    My family no longer buys anything with a Nike logo. They won’t get another nickel from us. They employ child labor is sweat shop conditions. They gave a multi-million dollar “contract” to the dog torturer. Thus, they have no respect for either children or animals. They’re what’s wrong with the corporate culture.
    ——————————————-
    Do you buy adidas, Reebok, or any other shoes? How about clothes? Got news for you buddy, many factories in Asia, Central America, etc… make products for all the international brands. Start wearing only American made clothes or stop complaining about sweat shops.

    And per Vick’s multi-million dollar contract – I find it ironic that you are posting on a site dedicated to football. Nike game him a couple million yes, but the NFL gave him tens of millions, but yet you don’t boycott the NFL.

    Per Nike, do some research. I live in Portland and have many friends that work for Nike. Nike helped start the Fair Labor Association, was the first to allow outsiders into their factories for unbiased reviews, is a leader in sustainability and corporate responsibility, among many other very good things. In many ways Nike is what is right about corporate culture.

    Get over yourself, and stop being so hypocritical.

  25. clwb419 says: Mar 14, 2012 6:09 PM

    hpeters77 says:
    Mar 14, 2012 5:13 PM
    Thanks NFL, Reebok was made in Indy, and NIKE is made everywhere else across the world. We Americans are struggling for jobs and this is what you give us/take from us.

    ———————————–
    Since you obviously didn’t do any research, there’s this site called wikipedia, where you can look up a whole bunch of information. Here’s some on Reebok (owned by a German company, adidas in case you didn’t know) and their factories. As you can see, Reebok is made everywhere across the world, just like every other major sportswear manufacturer.

    “Footwear Reebok uses footwear factories in 14 countries. Most factories making Reebok footwear are based in Asia — primarily China (accounting for 51% of total footwear production), Indonesia (21%), Vietnam (17%) and Thailand (7%). Production is consolidated, with 88% of Reebok footwear manufactured in 11 factories, employing over 75,000 workers.

    “Apparel Reebok has factories in 45 countries. The process of purchasing products from suppliers is organized by region. Most (52%) of Reebok’s apparel sold in the United States is produced in Asia, with the rest coming from countries in the Caribbean, North America, Africa and the Middle East. Apparel sold in Europe is typically sourced from Asia and Europe. Apparel sold in the Asia Pacific region is typically produced by Asian-based manufacturers.

  26. phinfan says: Mar 14, 2012 7:05 PM

    Oh BARF!!!! It looks like a orange sherbert cone!!!! Ross, please fire yourself!

  27. jagrbomb18 says: Mar 14, 2012 7:16 PM

    Clwb…you work for Nike?

  28. clwb419 says: Mar 14, 2012 7:55 PM

    jagrbomb18 says:
    Mar 14, 2012 7:16 PM
    Clwb…you work for Nike?

    ——————
    As I stated, I live in Portland and have many friends that work for Nike. Adidas USA is based here too, and I have many friends that work there too.

  29. hpeters77 says: Mar 14, 2012 10:58 PM

    hpeters77 says:
    Mar 14, 2012 5:13 PM
    Thanks NFL, Reebok was made in Indy, and NIKE is made everywhere else across the world. We Americans are struggling for jobs and this is what you give us/take from us.

    ———————————–
    Since you obviously didn’t do any research, there’s this site called wikipedia, where you can look up a whole bunch of information. Here’s some on Reebok (owned by a German company, adidas in case you didn’t know) and their factories. As you can see, Reebok is made everywhere across the world, just like every other major sportswear manufacturer.

    “Footwear Reebok uses footwear factories in 14 countries. Most factories making Reebok footwear are based in Asia — primarily China (accounting for 51% of total footwear production), Indonesia (21%), Vietnam (17%) and Thailand (7%). Production is consolidated, with 88% of Reebok footwear manufactured in 11 factories, employing over 75,000 workers.

    “Apparel Reebok has factories in 45 countries. The process of purchasing products from suppliers is organized by region. Most (52%) of Reebok’s apparel sold in the United States is produced in Asia, with the rest coming from countries in the Caribbean, North America, Africa and the Middle East. Apparel sold in Europe is typically sourced from Asia and Europe. Apparel sold in the Asia Pacific region is typically produced by Asian-based manufacturers.

    ________________________________________________________

    hey mr computer research man, I know this because I had a friend whom worked there. No computer research for me, person to person info, thanks

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