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Thanks for our best week ever

Within the first year or so after launching this thing in 2001, we embarked on an effort to generate revenue.  And so we asked around and obtained a referral to an advertising company.

The response to the inquiry was blunt:  “Get back to us when you have 10 million page views per month.”

At the time, it was a number so high in comparison to our traffic that it was inconceivable to ever come close to it.

Fortunately, that word continues to not mean what I think it means.

Fueled by a stubborn desire to show the advertising company whose name I’ve long since forgotten that they had underestimated PFT, we kept plugging away.  Four years ago, we started to consistently crack the 10 million views-per-month barrier on a consistent basis.

In the past fives days, we caught a pair of the once-white whales.

From Monday through Friday, a total of 22.935 million page views were pushed through the wires and tubes that connect the hamster-powered servers to the rest of the world.  And for that we thank every one of you.

To those who have been with us since the site looked like this to those of you who have found us recently to those of you who enjoy the content via the kick-ass NBC SportsTalk app on iPad, iPhone, and Android devices, thanks for spending some time here and we hope you continue to do so.  Even when it’s 18-plus hours of work per day, as it’s been every day this week, it’s never really work.

We hope you enjoy reading it as much as we enjoy creating it.  And maybe one of these days I’ll be able to call up that advertising company whose name I still can’t remember and tell them that we got their 10 million page views in one single day.

Permalink 71 Comments Feed for comments Latest Stories in: Home, Rumor Mill
71 Responses to “Thanks for our best week ever”
  1. babyjebus says: Mar 17, 2012 1:00 AM

    I bet that I have personally been to PFT or refreshed at least 500 times since Monday. By far my most visited site, and it isn’t close.

  2. lilrob10201 says: Mar 17, 2012 1:01 AM

    I am responsible for 1 million views this week.Sorry I am a PFT head.I love what you guys are doing and keep up the good work.

  3. shzastl says: Mar 17, 2012 1:03 AM

    Incredible numbers, and well-deserved.

  4. mnajb says: Mar 17, 2012 1:04 AM

    Football Nerds Unite!

  5. bleed4philly says: Mar 17, 2012 1:05 AM

    Where’s my cut?

  6. rg3isthekidinthegoodburgermovie says: Mar 17, 2012 1:06 AM

    Thank Peyton Manning.

  7. babyhorsemorgan says: Mar 17, 2012 1:07 AM

    “Ten million a month, ha, ha, ha!”, sneered the advertising exec, “What the hell you think this is, 2001, kid? Get outta here!”.

  8. sbdt says: Mar 17, 2012 1:08 AM

    Still not sure we’re getting enough Manning stories on here.

  9. tialen says: Mar 17, 2012 1:12 AM

    You do realize you guys are like a crack dealer, this site just fuels our addiction.

  10. selgaeinla says: Mar 17, 2012 1:16 AM

    I miss the Rachel Nichols jokes……

  11. drewsg says: Mar 17, 2012 1:16 AM

    Can you guys now afford to get this site off wordpress?

  12. duncanthecat says: Mar 17, 2012 1:17 AM

    Pizza and Beer for all!

  13. jayhawk6 says: Mar 17, 2012 1:19 AM

    Your contributions to the decrease in worker productivity are duly noted–and that used to be the sole domain of March Madness.

    Thank you.

    And my wife thanks you.

  14. whoknowsnothing says: Mar 17, 2012 1:19 AM

    Who said revenge wasn’t sweet?

  15. The Deep Dig says: Mar 17, 2012 1:21 AM


    Trying to build it too.

  16. truthfactory says: Mar 17, 2012 1:22 AM

    Great site… Breaking news that gives readers an easy chance to chime in and read each others opinions as well… What else can we ask for??

  17. grannyvi4 says: Mar 17, 2012 1:29 AM

    Congrats! I’ve been checking this site for the latest rumors for a couple years (sorry it took me so long to find it). I really don’t care if the articles are fact or not; they’re usually pretty accurate anyway. Besides, rumors are always more entertaining and far more interesting than a story that just contains all the factoids. People who complain about the lack of hard info in your articles need to go to a different site. It’s called “The Rumor Mill” for a reason. Even though I might not always agree with your slant on an article, I enjoy reading it.

    What I love the most, though, are all the comments. Things get pretty wild among the fans of various teams, but that’s what keeps bringing me back…along with your articles, of course.

    Again, congratulations. And keep on keepin’ on.

  18. ydnubm says: Mar 17, 2012 1:36 AM

    Mike, you are an ANIMAL! Not only do you work the TV, phones, SMS, and Twitter all day you somehow manage to write and post some good s#$t for PFT!

    Why haven’t you ever taken on a sidekick?

    Lovin’ it!

  19. The Unlikely Expat says: Mar 17, 2012 1:38 AM

    Your reporting on Mario Williams is responible for my hits. As a fellow blogger, I can understand about the page hits. Getting views (and a repeated viewing audience) is a lot harder than expected. I appreciate the hours you put in.

  20. jackshine says: Mar 17, 2012 2:10 AM

    Alot of emotional stories like this this week.

    I just hate to see valuable that could focus on
    the next time peyton manning takes a dump stories.

  21. beerandtitties says: Mar 17, 2012 2:11 AM

    Congrats! Does this mean you will be jumping into the Peyton Manning race? $91 million?

  22. sshettig says: Mar 17, 2012 2:14 AM

    Congrats! Your apps are really good but your actual website still looks amateur spend about 5 more min and upgrade it to at least something that meets 2001 Internet standards, no offense.

  23. maxvain says: Mar 17, 2012 2:20 AM

    So what you’re saying is Calvin Johnson isn’t the only one whose getting paid! Get paid you guys host a great site!

  24. raiders757 says: Mar 17, 2012 2:24 AM

    Congratulations is due. I remember when this site was rather new, and but a small blip on the radar. PFT was well down the list of sites I would visit for NFL rumors and fan opinion. now it’s one of the first I go to, despite my threats of never returning time and time again.

    The power of the internet and, word of mouth/message board links, is an amazing thing. To think I was in my early 30’s when I first heard of this place, and am now 41. rarely does a blog last this long, let alone draw enough attention to gain the backing of a major television network and get it’s creator a seat at the Super Bowl.

  25. hedleykow says: Mar 17, 2012 2:24 AM

    Nice Job!

  26. xtb3 says: Mar 17, 2012 2:28 AM

    I’ve been visiting tis site ever since your very first year – I’m still waiting for maybe at least just a little commission check?

  27. idskinfan says: Mar 17, 2012 2:35 AM

    Good stuff…thank you!

  28. themonster49 says: Mar 17, 2012 2:36 AM

    You are welcome.

    And by the way, Tony Gonzalez eventually went to the Falcons and did pretty well for himself.

  29. trbowman says: Mar 17, 2012 2:46 AM

    Congrats to the whole PFT crew. Well earned.

    Sure, you have adversely affected my work productivity level but that’s the price I pay.

    And I am going to miss Rosenthal!

  30. soundslikehail says: Mar 17, 2012 2:48 AM

    I buy every product advertised on your site. Take that advertising company that was obviously wrong but well intentioned.

  31. gimmeabruschi says: Mar 17, 2012 3:03 AM

    You’ve put a lot into this and done a great job. The success is well merited.

    If you want to thank me, stop deleting my posts.

  32. dallasfan89 says: Mar 17, 2012 3:34 AM

    Created an acct just to let you know I think you are awesome! I am clearly addicted and I wish I found u sooner. I constantly refresh, only problem is you don’t have an article as often as I refresh 🙂 keep up the amazing work cause I gave up going to espn and since u report on them as well. If I didn’t make it clear I’ll say it boldly I LOVE PFT!!!!!!!!!1111!!!111!!!

  33. staffordsyear says: Mar 17, 2012 3:42 AM

    Thanks for help making the time pass at work:)

  34. footballhistorian says: Mar 17, 2012 4:07 AM

    Mike – I’ve been with you from the start. I am your biggest advertiser (at the local level of course…)

  35. mike8016 says: Mar 17, 2012 4:24 AM

    Good thing I have the sportstalk app on my phone.

  36. purplekoolaid1 says: Mar 17, 2012 4:25 AM

    Does this mean that you can finally afford a new rug??

  37. jimmysee says: Mar 17, 2012 4:54 AM

    And Mike — you’ve grown in that time as a writer who has something to say.

    Think Red Smith, Grantland Rice. Shirley Povich.

    Keep it up.

  38. govtminion says: Mar 17, 2012 5:33 AM

    I’m entertained that the best week the site has ever had was in the offseason. Not that it doesn’t make sense- Manning, Bountygate, etc.- but it’s still kind of ironic.

    Congrats, Mike!

  39. atlasstuttered says: Mar 17, 2012 6:06 AM

    Classy gesture, Mike. Thanks and congratulations.

  40. pastabelly says: Mar 17, 2012 6:08 AM

    Is it fair for me to ask for my $10 back from the days when you were begging us for money just to avoid pop up ads?

  41. empireredd says: Mar 17, 2012 6:31 AM

    Thank Mario Williams and all the billsmafia,I personally refreshed the site like 10,326 times

  42. weismobile says: Mar 17, 2012 6:32 AM

    50,000 of those hits this week were Randy Moss seeing if Peyton Manning had signed with the 9ers yet.

  43. TheWizard says: Mar 17, 2012 7:01 AM

    Get back to us when you have 10 million page views per month

    Not very big on diplomacy.

    Seems odd to treat potential future customers in such a manner.

    Having the last laugh must be nice.

  44. lionsplayoffs says: Mar 17, 2012 7:05 AM

    Ugh…come on guys, when are we going to get some Peyton Manning dirt?

    Congrats Mike

  45. philwauke says: Mar 17, 2012 7:14 AM

    When I clicked on kick ass thinking it was a link to your app it took me to a brad Childress story. Uhhhhhh?

  46. jtchernak says: Mar 17, 2012 7:17 AM

    I love it

  47. madpunter88 says: Mar 17, 2012 7:19 AM

    The best is that the archived link has a rumor article about a team moving to L.A. — and absolute staple of the NFL rumor mill for the last decade and a frequent topic on this site. The archive link is fascinating to read.

  48. jamesx27 says: Mar 17, 2012 7:26 AM

    Been following this site since the Vince Young/Matt Leinart/Reggie Bush debate of the 06 draft.

    Congrats boss, been my #1 website ever since. I remember the live chats for MNF, Taco Bill’s (where the heck is he?!) awesome pics and the great hamster meltdown that led to a temporary hosting from NBC that led to a lucrative partnership that got Mike all the toupee’s he could ever dream of.

    Congrats again, God bless

  49. nyjad says: Mar 17, 2012 7:35 AM

    Congrats, you guys do a great job.

  50. dolphan23 says: Mar 17, 2012 8:00 AM

    thanks for making us readers feel important and taking the tine to write this as well. you show great appreciation for us but we have great appreciation for you. I come to Pft at least 100 times a day to check for the latest news. you make it so easy to get all football news all from one resource! love it! keep up the great work and here’s to another 10 successful years!

  51. emaimo80 says: Mar 17, 2012 8:02 AM

    I agree with every one so far, I refresh this site probably a hundred times a day, and always read the comments. Any time I touch my iPad now it is the first place I go, especially since the iPad app shows you all of sports in one page. Brilliant and highly addictive, please keep it up. Now if I could just stop reading/refreshing/sometimes commenting on my iPhone while driving….I thought I had a problem but after reading the comments so far, I see I’m not alone! Is there a profootballtalkohlics anonymous class? I need to register!!!!

  52. clownsfan says: Mar 17, 2012 8:07 AM

    No. THANK YOU! I’ve been following you guys for almost 5yrs. This app is the only reason I carry a Smartphone. Every person I’ve turned on to this site has thanked me. Keep up the great work!

  53. higgster says: Mar 17, 2012 8:19 AM

    Thanks for everything this is by far the most content rich site on the market.

  54. gsr1191 says: Mar 17, 2012 8:26 AM

    I first became aware of PFT only last year and since then it has become the 1st webpage (as well as PHT) and last page i view every day. Plus the 20-30 times i check it out via my phone throughout the day!

    Love this site!

  55. east96st says: Mar 17, 2012 8:30 AM

    I’m sure this will never get posted, but here it goes – I remember a struggling blog run by a driven lawyer. It really made it’s name during the Mike Vick investigation. The lawyer had the guts to tell the ugly truth about what Vick did and how it was so much bigger than “just a few dead dogs” as the apologists liked to claim. The comments, however, had gotten out of control. The attacks had become racial and the language grotesque. The lawyer had to put a stop to it. So, the comments were censored, but only if they were not “family friendly”. You could still voice your opinion, but it had to be respectable. It was censorship, but it was fair. You still had a voice. Then, the site grew bigger and the censorship spun out of control. You could be respectful and still have your post removed. Criticism of the site and writers disappeared. Well written posts with facts disputing a post disappeared. What was a simple censorship policy to make the site attractive for fans of all ages became something ugly. If you really want to thank the fans that followed you from well before the glory days with NBC, bring back a fair and just censorship policy. Let our comments stand as long as the language is clean and no one is attacked because of the color of their skin, belief, or not, in God, etc. Bring back the PFT that we all recommended to every and any football fan we knew. If this comment actually makes it onto the site, I’ll have some hope that maybe the glory days, when the readers were treated as partners in this venture, can return. If it doesn’t, well, that will speak volumes, as well.

  56. gregbeau says: Mar 17, 2012 8:32 AM

    Congrats on your success Mikey. Well-deserved.

  57. cuda1234 says: Mar 17, 2012 8:39 AM

    Best week ever? Without Tim Tebow? IMPOSSIBLE!

  58. cuda1234 says: Mar 17, 2012 8:40 AM

    Oh, wait, there WAS a Tebow image in the site all week. And he was injected into the Manning thing every five minutes. Never mind.

  59. The Prophet says: Mar 17, 2012 8:41 AM

    Been a loyal follower since 2004 and always told anyone I knew about this site as the best insider football website. I’ll always remember PFT as the first place to tenaciously follow and report the Michael Vick dog fighting herpes stories before anyone else would dare touch it.

  60. joeflaccosunibrow says: Mar 17, 2012 8:49 AM

    Are the PFT app page views counted the same as a web browser view? Or are they seperate and you combine them?

    Now if you can improve the comment feature in the android app as well as fix the full screen capabilities of it AND enable it to be moved to my SD card so I can install another flavor of Angry Birds, it would be perfect!

    Since you have WordPress handling the comments, is there a way users can be ranked by their comments? And keep a running track of their performance and allow others to “follow” the ones that are funny/good commentors?

  61. tommythek says: Mar 17, 2012 9:06 AM

    Mike, you are my hero. I am am going to apply to law school and follow your career path.

  62. breakmyrustycage213 says: Mar 17, 2012 9:13 AM

    The traffic is probably due to all the haters whose teams won’t spend money in free agency coming on here to bash others in jealousy. Hi haters!

    Oh, and also because you guys do a pretty good job 🙂

  63. fcs34 says: Mar 17, 2012 9:16 AM

    I love this site but I’m pretty sure at least 20% of your hits come from guys looking for Peruvian Fetish Transexuals.

    just sayin….

  64. patriotsblitz says: Mar 17, 2012 9:27 AM

    I’ve loved this site for a long time but I wish you guys would bring back the “pic of the day”.

  65. justafanofitall says: Mar 17, 2012 9:41 AM

    It is one of the first pages I check each morning to see what is happening in the NFL. Of course, I wish you wouldn’t write articles on the troubled NFL players….instead write on the good they do. But my favorite time of the year is…..wait for it….NOW. Free Agency to see who goes where and for how much… is amazing to see what teams will pay for an individual they feel will get them to the SB.

    My husband….not so much a sports fan….thinks I’m nuts that I can carry on a conversation with another male and know more than them. I love it. But, of course, I remember the 60’s when you knew every player on the team and what college they graduated from….back before collective bargaining.

    Thanks for the great job of bringing the info as it happens….I check my phone many times per day to see the updates.

  66. madsqgrdn says: Mar 17, 2012 9:44 AM

    You should “pretty woman” that ad agency.

    “you work on commission right?…Big mistake” and walk out the door.

  67. edisbetterthantroy says: Mar 17, 2012 10:06 AM

    PFT sometimes frustrates us all, but I wouldn’t change it. Thank you!

    After all, where else can Ravens/Steelers fans hash it out?

  68. j0esixpack says: Mar 17, 2012 10:36 AM

    To my honor or shame, I’ve been here since the beginning


  69. righthereisay says: Mar 17, 2012 11:15 AM

    Interesting, I guess my computer program that hits your site and changes the ip address 10,000 per minute is working.

  70. rob0527 says: Mar 17, 2012 11:42 AM

    Best sports app out there. I recommend it to all my friends. I am on here at least 10 times a day staying up to date on breaking news. Keep up good work.

  71. ad0330 says: Mar 17, 2012 1:44 PM

    Keep this website exactly how it is. Don’t sell out like espn

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