It’s unknown at this point how many fans have purchased or will purchase the new NFL Nike jerseys. However, one team will be placing a fairly large order.
The Chiefs announced on Saturday that, in recognition of the franchise’s 50th season in Kansas City, every season-ticket account will receive a personalized Chiefs jersey.
“We are very excited to be celebrating 50 years in Kansas City,” owner Clark Hunt said. “My family and I are extremely grateful to be a part of this great city and we have built so many fond memories here through the years. When my dad brought this team to Kansas City, he knew there was something special about this place. For 50 years, the Kansas City community has rallied around the Chiefs, and for that, we want to say thank you for being the best fans in the NFL.”
Orders may be placed here.
There’s one small devil in the details. The Chiefs are giving one jersey per season-ticket account, not per season ticket. So if one account has one or two or four or 40 tickets, there’s only one free jersey. That said, additional jerseys may be purchased at a discount.
The free jersey will be the “premier” level product, the middle ground between the authentic on-field jersey and the low-level “replica” jersey from which the numbers eventually start to wear off after the thing is washed enough times. For the “premier” jersey, letters and numbers are stitched onto the jerseys, along with a “season ticket holder” patch.
It’s the first of multiple events and promotions in which the Chiefs will engage this seasons to celebrate the Kansas City fans during the franchise’s 50th season in Missouri. As we understand it, the Chiefs announced the jersey giveaway now because, as of Sunday, fans may pre-order new Nike jerseys, and the Chiefs didn’t want season-ticket holders to buy something that they will be able to get for free and, after the first one, at a discount.