The first set of early numbers were very good for CBS. The second set of early numbers aren’t.
According to SportsBusiness Daily, Super Bowl XLVII generated a “fast-national” Nielsen rating of 46.3, which translates to an average of 108.4 million viewers.
But that’s not the most ever. Last year, NBC’s broadcast of Super Bowl XLVI had a 47.0 rating and an audience of 111.3 million.Factoring in the Super Bowl XLV average audience of 111.0 million, CBS can boast not the most-watched show of all time, but the third.It doesn’t quite have the same ring to it, though.