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New Dolphins logo is leaked

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Several potential versions of the Miami Dolphins’ new logo have been leaked.  Armando Salguero of the Miami Herald reports that one of the logos leaked last week is indeed the new logo.

Salguero cites multiple unnamed team sources in support of the report.  He also writes that the Dolphins will ditch the aqua face masks, wearing white cages for the first time in franchise history.

As to the logo, the jumping, helmeted dolphin has been replaced with a sleek, stylized swimming mammal over a circular sunburst background.

Per Salguero, the new logo officially will be unveiled on April 25, the first day of the 2013 draft.

In other words, get your credit cards ready that night for the purchase of new Dolphins gear.

Hey, billionaires didn’t become billionaires by being stupid.

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99 Responses to “New Dolphins logo is leaked”
  1. jeremywflores says: Mar 26, 2013 10:14 PM

    They’re bout to go 19-0 now

  2. jaggedmark says: Mar 26, 2013 10:15 PM

    Well, at least the new logo doesn’t show a Patriot with his foot on the Dolphin’s neck.

  3. grogansneck says: Mar 26, 2013 10:16 PM

    That is one tough looking fish (mammal.)

  4. peytonsneck18 says: Mar 26, 2013 10:17 PM

    then a dog took a “leak” on it, u guys way overpaid Wallace, hes gona be nothing without big bens accurate big arm, next year u will want him to restructure then the year after that u guys will end up cutting him

  5. officialmiamidolphinsspokesperson says: Mar 26, 2013 10:17 PM

    Bad news… sad thing is ALL of South Florida wanted Ellerbes Twitter Pic to be the new logo

    (u know, the aggressive looking dolphin?)

    After an awesome free agency the phins screwed the pooch with this s****y Cruisline Logo

  6. frozentundrathunder says: Mar 26, 2013 10:17 PM

    Logos don’t win you titles.

    Their colors STILL suck.

  7. Stiller43 says: Mar 26, 2013 10:18 PM

    “As to the logo, the jumping, helmeted dolphin has been replaced with a sleek, stylized swimming mammal over a circular sunburst background.”

    MF, Im shocked (and disappointed) you didnt use strikeout and say fish, then “correct” it by saying mammal.

  8. thestrategyexpert says: Mar 26, 2013 10:18 PM

    Why are the Dolphins promoting Aquafresh?

  9. gerard33 says: Mar 26, 2013 10:22 PM

    aqua facemask will always = dan marino

  10. rextraordinaire says: Mar 26, 2013 10:23 PM

    So the “leaked” logo is the one that has been in circulation since last year?

  11. nublar7 says: Mar 26, 2013 10:24 PM

    The Dolphins did a good job with their new logo. A design to be proud of.

  12. raiderrob21 says: Mar 26, 2013 10:24 PM

    Looks more like a killer whale, looks terrible. Should have just stayed old school with that crap.

  13. ravenator says: Mar 26, 2013 10:24 PM

    Ya, um, #fail

  14. tyler4richardson says: Mar 26, 2013 10:24 PM

    And everything Dolphins that is from the post Dan Marino era continues to suck. Still confused how anyone can cheer for a team who willingly sells shares to the likes of Marc Anthony, Jimmy Buffett and Fergie.

  15. sacaypaga says: Mar 26, 2013 10:26 PM

    TERRIBLE!!! I would hv rather use some type of wave/water than a starburst. Plus the dolphin is too obvious. I would fire the ad agency.

  16. duncanthecat says: Mar 26, 2013 10:28 PM

    Looks like it was designed by one of those global warming wackos.

    Lame all the way

  17. kelvinmchale says: Mar 26, 2013 10:33 PM

    The NFL finally cracks down on concussions and what do the Dolphins do? They take away poor Flipper’s helmet, that’s what!

  18. dalucks says: Mar 26, 2013 10:34 PM

    These are the same moves the Marlins made. Spend money in offseason, change logo, get public funding to improve stadium (build new Marlins stadium), create a false buzz about winning and then blow it all up after a losing season.
    When will the residents of Miami learn?

  19. kane337 says: Mar 26, 2013 10:35 PM

    I’ll need to see it on the helmet and new uni’s before I judge.

  20. dolphandan says: Mar 26, 2013 10:36 PM

    No helmet on the Dolphin ? I don’t like it.

  21. duluthvikesfan says: Mar 26, 2013 10:39 PM

    I’m probably in the minority here, but I like the new logo.

  22. boswivel says: Mar 26, 2013 10:42 PM

    Should have said friendliest “mascot” in the league.

    And in my opinion changing this logo is wrong. I loved the classic logo on Bob Griese’s helmet when he was wearing those Buddy Holly glasses.

    It’s a mistake for the NFL to so easily part with tradition.

  23. ravensbob says: Mar 26, 2013 10:44 PM

    Lived there for 7 years, always a whimpy logo. They should have been the Sharks,anyway.

  24. thefiesty1 says: Mar 26, 2013 10:48 PM

    The pic looks like the old logo. Aqua and orange with a fish. Just keeping the tradition huh?

  25. boswivel says: Mar 26, 2013 10:49 PM

    Sharks, no. Manatees maybe, but they run a 94.5 forty. At least they don’t have the captive dolphin in the end zone catching extra points anymore

  26. 4thqtrsaint says: Mar 26, 2013 10:50 PM

    I like it BECAUSE there’s no helmet on the dolphin. For me, it was always a bad logo. You don’t need to put a helmet on a dolphin to tell us its a football mascot. Why? Because its on a football helmet.

    Anyway, great work. Sleek, modern.

  27. skinswillsurprise says: Mar 26, 2013 10:56 PM

    Russell Wilson would have done a better job keeping this under wraps. Just a little dig to Seahawks fans. Logo looks nice! Keep doing what you r doing Dolphins! HTTR!

  28. lostsok says: Mar 26, 2013 10:56 PM

    A new logo for a new era. I like it. It makes the old one “classic” rather than just…old.

  29. madenatewell says: Mar 26, 2013 10:56 PM

    This logo has been on google images and uni-watch for literally like two months…great uncovering skills lol

  30. boswivel says: Mar 26, 2013 10:57 PM

    But if you looked carefully at the dolphin’s helmet, there was another dolphin wearing a helmet with a dolphin on it. And so on…

    We’ve lost that now.

  31. billsfanaddict says: Mar 26, 2013 10:57 PM

    …actually, if they were REALLY REALLY smart/scummy, they’d’ve planned to unveil that logo like a month after, or right before the preseason. hook the trendy, impatient, rich & stupid all twice!

  32. zeeman911 says: Mar 26, 2013 10:57 PM

    Brutal new logo, maybe Miami wants to be the destination for all the players who decide to “come out”

  33. neva4get5 says: Mar 26, 2013 10:58 PM

    HELLO …. It’s a DOLPHIN !! What do you do to toughen up a dolphin, give him a knife, a helmet with a sword?

  34. turdfurgerson68 says: Mar 26, 2013 11:03 PM

    It’s..blah.

    Ross is a putz; its all about the $$$.

    They should go back to their 1971-74 era uni’s. Those looked great.

    And a white facemask??? Hahahahaha!

  35. mdev1987 says: Mar 26, 2013 11:05 PM

    Logo sucks, team sucks, gm sucks, owner sucks. Looking forward to 2013!!!

  36. johnelwayishorsefaced says: Mar 26, 2013 11:05 PM

    I like it

  37. chiwizlive says: Mar 26, 2013 11:05 PM

    “Welcome To Sea World”

  38. sf94545 says: Mar 26, 2013 11:08 PM

    The dolphin is the friendliest logo? Please as a saints fan there is nothing friendlier than the Fluer de Lis which in translation means flower of Lisa

  39. keylimelight says: Mar 26, 2013 11:09 PM

    I think the logo is a good, modern upgrade. The change isn’t too drastic and they got rid of the helmet with the “M” on it that the old dolphin was wearing.

  40. boswivel says: Mar 26, 2013 11:09 PM

    Some claim Dolphins have saved them from sharks. Dolphins are no joke. Studies show Dolphins are smarter than Cowboys.

  41. patriots420 says: Mar 26, 2013 11:10 PM

    kelvinmchale says:
    Mar 26, 2013 10:33 PM
    The NFL finally cracks down on concussions and what do the Dolphins do? They take away poor Flipper’s helmet, that’s what!

    _____________________________________________

    Stroke of genius my friend, three thumbs up

  42. gsuwolfman13 says: Mar 26, 2013 11:11 PM

    I like the logo as it is right now. I like the dolphin wearing the helmet. It is more of a 3D type of logo and the new one looks more flat and like a painting. Can’t believe they are changing it.

  43. boswivel says: Mar 26, 2013 11:12 PM

    @sf94545 at least the Fleur de Lis is pointy.

  44. rushmatic says: Mar 26, 2013 11:14 PM

    peytonsneck18 says:

    then a dog took a “leak” on it, u guys way overpaid Wallace, hes gona be nothing without big bens accurate big arm, next year u will want him to restructure then the year after that u guys will end up cutting him

    _______________

    “u guys”, as if the people on this website are making any decisions with regard to the football team. +1 for smart fans.

  45. joeyashwi says: Mar 26, 2013 11:16 PM

    At least they aren’t a hideous neon green color….

  46. sf94545 says: Mar 26, 2013 11:20 PM

    Yes nothing says big rough football players like pointy flowers

  47. perfect1972 says: Mar 26, 2013 11:23 PM

    At least the colors are true to old school Miami and the white masks are always tops. I don’t love it but I understand the modernization and I love squashing the green. You can’t please us all.

    Ellerbe’s twitter logo would have been much better.

  48. roastbeefsandwich says: Mar 26, 2013 11:23 PM

    Bronco’s change uniforms…win two SB’s.

    Tampa changed uniforms…win one SB.

    Hmm….

  49. brintfatre says: Mar 26, 2013 11:30 PM

    This is the new NFL… there will be no Redskins, dolphins are superior to people, and defense is not allowed.

    Now everybody go take a time out and think about how to create world peace!

  50. boswivel says: Mar 26, 2013 11:30 PM

    I do have to concur about the Mike Wallace deal.

  51. jets4gold says: Mar 26, 2013 11:30 PM

    oh this logo took effort. I’m overwhelmed at how creative it was. No matter the logo, they still suck

  52. wannstache says: Mar 26, 2013 11:33 PM

    Who cares about the stupid logo? It means nothing when it comes to wins & losses. As for Ross being stupid, there are plenty of people who lucked into money. So yes, he is stupid.

  53. paulpps says: Mar 26, 2013 11:38 PM

    Armando Saguero says 1st time using white facemasks. Untrue, the early 70’s Dolphins used white facemasks.

  54. spfripp says: Mar 26, 2013 11:50 PM

    jets4gold says:
    Mar 26, 2013 11:30 PM
    oh this logo took effort. I’m overwhelmed at how creative it was. No matter the logo, they still suck

    1 2
    Report comment

    ________________________

    Are you really in the position to bash any team? How’s that guaranteed SB going?

  55. kibblesnvick says: Mar 26, 2013 11:55 PM

    Looks like something from the ’90s. Too curvy. Could have used some sharp edges on the dolphin.

  56. sourdoughsam says: Mar 27, 2013 12:00 AM

    Sea World thought they had won the bidding war for the rights to this logo. Little did they know Miami Dolphin’s owner Stephen Ross was about to hop out of his private jet to make the last-minute offer that would save the storied football franchise.

  57. smarterfootball says: Mar 27, 2013 12:24 AM

    Frankly I don’t like it. Personally I feel like a logo change is unnecessary. However, I do not own the team.
    Honestly, it might do more to hurt their push for a new stadium than help it. Probably should have had the fans vote on a logo, even if it meant keeping the old one.

  58. perfect1972 says: Mar 27, 2013 12:24 AM

    @paulpps

    “Armando Saguero says 1st time using white facemasks. Untrue, the early 70′s Dolphins used white facemasks.”

    ————————-

    They did not. You are wrong. They were gray until 1980 when they were switched to green. 10 seconds on Google can tell you that. At least double check before making arguments.

  59. homerhanky82 says: Mar 27, 2013 12:43 AM

    After seeing the logo I am taking my talents away from south Beach

  60. steelersfever123 says: Mar 27, 2013 12:43 AM

    A dolphin is a dolphin.

  61. igotgamenj says: Mar 27, 2013 12:48 AM

    Armando Saguero says 1st time using white facemasks. Untrue, the early 70′s Dolphins used white facemasks

    Wrong they were grey…

  62. 4evrnyt says: Mar 27, 2013 1:16 AM

    That’s a shame because I always thought the Dolphin with a helmet was cool.

  63. pmtlps says: Mar 27, 2013 1:29 AM

    in the 70’s the face masks were a light grey

  64. commonsensedude says: Mar 27, 2013 1:39 AM

    Nice logo. The Miami Dolphins just became the South Florida Sardines.

  65. mackcarrington says: Mar 27, 2013 1:41 AM

    As other who posted ahead of me have said, this has been on “Google Images” for months already. There is no surprise here.

  66. 90210g says: Mar 27, 2013 2:08 AM

    It suks!

  67. winninitall says: Mar 27, 2013 2:22 AM

    So all the recent signings was just to sell new jerseys???

  68. opinion157983 says: Mar 27, 2013 3:12 AM

    “boswivel says:
    But if you looked carefully at the dolphin’s helmet, there was another dolphin wearing a helmet with a dolphin on it. And so on…We’ve lost that now.”

    Uhhh no. It has always had an “M” on it. Not sure how you and 31 other people could even mistake that.

  69. perfect1972 says: Mar 27, 2013 4:02 AM

    wannstache says:
    Mar 26, 2013 11:33 PM
    Who cares about the stupid logo? It means nothing when it comes to wins & losses. As for Ross being stupid, there are plenty of people who lucked into money. So yes, he is stupid.

    ——————————————————-

    First, I, a typical fan, care about the logo. You are always a Dolphin hater. Negative. Fans wear these logos, adorn personal spaces with our colors. All my gear is now “Throwback”. It’s a big deal. Especially from a storied franchise rich in history.

    Yeah Ross is rich. Who are you? Are you a rival billionaire who has information about how luck played into his success? Oh, I would think not, otherwise you wouldn’t be trolling Dolphins discussions eight hours a day. Ross inherited Parcells and Crew. Jeff Ireland was a rookie that was molded by Tuna 20 years after he was relevant. Ross let Parcells walk out like we all knew he would but respected the contract he was given. When it was time to clean house, Ross saw a smart guy who was poorly trained and challenged him to go outside his zone and adapt. And he got Philbin in there, who actually helped Ireland come out of his box and build to the systems needs. Last year Ireland got rid of Marshall while the contract was still long enough to get a decent compensation. It’s not that all of his players are busts, he just went all in on a quick, cap-friendly rebuild that matched the way his new QB plays. They prepped the team last year by unloading crap off this years cap. He set himself up to get younger and cheaper all around and yeah spent a ton on Wallace but while Tannehill and the whole skill position cap is minimal. Every new contract has a two-year out without killing the cap. Even Wallace gets his big hit next year when the Free Agency is going to deplete us. Some of the best cap repair work in a long time. Yeah he was a source of the cap problem, but it seems he has learned. He used FA to fill needs he is weak in drafting and left his strength open to build in the draft.

    But that is because I am an informed, actual fan while you are Just always negative. Be negative when we are terrible, but get excited when we start getting a little praise for turning towards the goal line instead of fumbling and falling over over ourselves.

    Football is a passion. Anyone who spends as much time as you do on message boards could learn to spend that time being positive and save the bashing for the Jets ad their fans…it’s their turn to hate and bash their team. This is the team of Csonka and Griese. And even Marino. This s the team of Shula and the only symbol of perfection in our favorite sport’s history.

    Miami Dolphins #1. Always and forever. Even when we lose. At least in my mind.

  70. bleedgreen11 says: Mar 27, 2013 4:36 AM

    Well, at least Miami has the Heat.

  71. bigwinintx says: Mar 27, 2013 5:30 AM

    First thing that came to my mind when I saw that thing was Shamu and Sea World!

    Good luck not getting sued by those guys for copyright infringement!

  72. detroitrollin22 says: Mar 27, 2013 5:47 AM

    They should have changed their name to the Miami Moby Dicks

  73. borisbulldog says: Mar 27, 2013 6:08 AM

    No surprise there!

    Look at all the lame generic uni’s-NE, CAR, STL, TEN, etc

  74. odawg31 says: Mar 27, 2013 6:11 AM

    Thats Shamu from Sea World . haha

  75. bunkslurpscrabmustard says: Mar 27, 2013 6:42 AM

    That logo should be on Capitol Hill this week lobbying in front of Congress.

  76. 1uniquename says: Mar 27, 2013 7:02 AM

    Guys it’s a great new look. The dolphin has “mean” eyes and is more sleek/modern. I’ve been a dolphin fan since 94 when I was 12 and an artist nearly as long and they did a great job with this, k.i.s.s.

  77. drewrey88 says: Mar 27, 2013 7:19 AM

    I like the new look. I want a hat now.

  78. kev86 says: Mar 27, 2013 7:19 AM

    Shamu and Flipper offspring.

  79. dutchhmaster says: Mar 27, 2013 7:40 AM

    The reality is that the Dolphins current (or past) logo looks cartoonish. This logo is perfectly fine. It may not be amazing, but it’s just a logo. Fans will warm up to it over time.

  80. zevo49 says: Mar 27, 2013 7:51 AM

    The “LOGO” doesn’t make a team and the switch to the new Logo should have been done after they get the QB of the franchise that will lead them back to the playoff days of the past. You always change LOGOS when you’re coming off a good season. they made a HUGE MISTAKE by letting go of the “Bush Man” until they know they got the running back for years to come and it’s always good to have backup support for your running game just in case the new RB doesn’t pan out. They need to go running back with their first pick, cut and dry.

  81. shlort says: Mar 27, 2013 8:05 AM

    I guess I need to go find out what the old logo looked like and then compare it to what the new logo might look like.

  82. rprudhomme says: Mar 27, 2013 8:16 AM

    If I was a Dolphins fan I would be really pissed off. That new logo straight out sucks! I hate it when people try to fix things that aren’t broken.

  83. bencoates57 says: Mar 27, 2013 8:25 AM

    Looks like a beached whale. At least they didn’t draw an angry grunting face on the thing.

  84. nananatman says: Mar 27, 2013 8:47 AM

    That logo is still ugly even by 1980 standards.

  85. gbar22 says: Mar 27, 2013 8:54 AM

    It’s not terrible it’s not all that bold. It’s livable.

  86. paul82461 says: Mar 27, 2013 8:59 AM

    Why not change the colors to pink and yellow… horrible logo. Belongs on a seaworld hat.

  87. starderup says: Mar 27, 2013 9:06 AM

    I think it is a good change. I don’t really concentrate on the colors/graphics too much during games.

  88. dolfandon says: Mar 27, 2013 9:26 AM

    Some claim Dolphins have saved them from sharks. Dolphins are no joke. Studies show Dolphins are smarter than Cowboys.

    Dude, I’m still laughing.

    I don’t hate the logo but it’s not “better” than the old one IMHO. Now the one that Ellerbe (sp) leaked? That I liked a lot.

    As for the white face mask, they would be really cool if they changed the helmet to be Aqua instead of white. Oh and the mask was grey in the 70’s just like every other team was.

  89. jetsjetsjetsnow says: Mar 27, 2013 9:35 AM

    Unlike the current one this logo has no personality… just like the Dolphins so I guess its a good match. Reminds me of Broncos design change circa 1990’s so I wouldn’t say they are spearheading any new ground in sports logo design art, but then again we’re talking about the Miami Dolphins ……followers … behind the times….. trying way too hard…. falling way too short of the mark…..

    Consistent with the team!

  90. therealpittbull says: Mar 27, 2013 9:44 AM

    For football to be a tough guys sport, the Dolphins always had a pansy logo. Change the color scheme, get a new logo, and take Mercury Morris somewhere too. If Waldo pops up again during a teams run to undefeated land, take him out!….lol

  91. salventuri says: Mar 27, 2013 9:56 AM

    The Jets should change their logo to a propeller.

  92. phinsneverwin says: Mar 27, 2013 10:32 AM

    The think the people at sea world would even hate this logo. It does make sense though that a terrible team would have a terrible new logo.

  93. gaylesaunders says: Mar 27, 2013 10:34 AM

    I kinda liked the Dolphin with the short bus helmet…

  94. haywoodjablomee says: Mar 27, 2013 10:44 AM

    Eventually all teams will change logos, uniforms, stadium naming rights every year. Too much of a business.

  95. tommynatorii says: Mar 27, 2013 11:20 AM

    Shamu, Seaworld, Feminine, beached whale, etc..This logo belongs on the Logo Channel.
    When the current logo gear goes on sale in preps for this new monstrosity, I’ll shell out enough cash to buy stuff for the next few years before the gathering hordes storm the Davie Headquarters and demand it be changed to something that belongs in the NFL.

  96. rollteal says: Mar 27, 2013 11:33 AM

    Personally I think the new Dolphin is subtle improvement to the logo that was already in place. It will also give a nice throwback & separate era’s in Miami football history.

  97. porkcrisp says: Mar 27, 2013 12:15 PM

    It’s great to see the Dolphins are creating an environment for the first openly gay player.

  98. valhalla2013 says: Mar 28, 2013 10:15 AM

    I’m a Viking fan and I’m an old school old fart. Anyway, I would be angry if I was a Dolphins fan having such big changes made to the logo. The old one was fine the way it was. A change for changes sake. Well the young people will probably like it?

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