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RG3 in trademark dispute with, well, RG3

Griffin

The hottest brand in the NFL has a bit of a problem. Robert Griffin III (better known as RG3 or RGIII) was preceded by Research Group 3 (also known as RG3), a company that makes motorcycle suspension parts.

According to the Washington Post, Griffin and the company are trying to negotiate a “coexistence agreement,” which would allow both to use RG3.

Likelihood of consumer confusion becomes the legal standard in cases like this, and we can’t imagine anyone mixing up the two brands. Unless Griffin starts endorsing motorcycle suspension parts or RG3 comes out with a football-themed product line.

Regardless of how it works out, the situation provides even more proof that Griffin has quickly become a major phenomenon, both in NFL circles and beyond.