The Jaguars unveiled their new uniforms Tuesday, during a presentation full of flash and marketing buzzwords.
And while tastes in clothing are subjective, I think my sartorial expertise allows me to say with authority — these things are kind of ugly.
The helmets fade from matte black to gold, which is vaguely interesting. And the new logo looks better than the old one, for sure.
But from the futuristic fonts of the numbers (apparently it’s edgy and modern and aggressive) to the mishmash of color combinations, they still look like something out of Rollerball or the XFL.
All that said, there’s one important fact I’d be remiss to not point out: As an old, nonpartisan, non-gear purchaser, the NFL, the Jaguars and Nike could give a rip what I think.
Photo credit: Jaguars Twitter account