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RGIII hypes Instagram debut, uses it to unveil new logo

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Apparently, a Washington Redskins player not named Robert Griffin III has been getting too much attention of late. After several days of DeSean Jackson overkill, the man known as RGIII announced Saturday that he’d joined Instagram, and he said that his first photo “dedicated to my family, friends & fans” would be posted on Sunday.

And then Sunday came, with Griffin unveiling his new personal logo.

Said Griffin on Twitter and Facebook, “This logo is about GIVING BACK to the people who have helped along the way.”

He added moments ago, “Giving back is a big part of what WE athletes do. Very excited to share past, present & future efforts of giving back with you guys soon.”

It’s great that Griffin plans to give back. But without details about how he plans to give back, it all looks like a lot of empty hype for his logo. Along with, coincidentally or otherwise, a way to get Redskins fans talking about and paying attention to Grffin, instead of DeSean Jackson.

Unless and until more details come quickly regarding how pulling the sheet off a new logo translates to Griffin giving back, it’s hard not to wonder whether this was simply about getting noticed at the end of a week in which his name was mentioned only in connection with the question of whether DeSean Jackson will usurp No. 10.