Former NFL receiver Chad Johnson/Ochocinco/Johnson has become new CFL receiver Chad Johnson. (Or, perhaps eventually, Chad Quatre-Vingt-Cinq.)
Regardless, Johnson supposedly has no aspiration to parlay his arrival in the CFL into a return to the NFL. That’s what long-time Alouettes G.M. Jim Popp told Ross Tucker and Brad Hopkins of SiriusXM NFL Radio on Friday.
Popp also insisted that adding Johnson, who last spent time in the NFL nearly two years ago with the Dolphins after a lackluster 2011 season with the Patriots, isn’t a publicity stunt.
It may not be a stunt, but it’s definitely generating publicity. The question is whether it will result in productivity. While plenty of young players have used the CFL as a way to attract the attention of the NFL, precious few aging NFL players have gone to Canada and made an impact. If Johnson plays at a high level, it will be noteworthy in large part because it will be unprecedented.
Until then, NFL fans and NFL media will pay more attention to the CFL. Which means more publicity. Even if the goal wasn’t to get more publicity.