In his first year as an NFL coach, Chip Kelly led the Eagles to an NFC East title. That wasn’t good enough.
“We were just OK,” Kelly told the Delaware County Daily Times.
Kelly said he’d be disappointed if any of his players are satisfied with what they accomplished last season.
“You’ve got to make sure that they’re not content being where they are,” Kelly said. “I think if you’re content with 10 wins and winning the division you’re probably shortchanging yourself and the team. We did that. What’s the next step? How can we improve upon that? We’re trying to get a bunch of guys that are never complacent in terms of, ‘All right, we’ve arrived.’ We haven’t arrived. We’re looking to work and strive to get better and better and better. That’s part of the deal. So I think that’s the thing we’re always trying to emphasize with these guys.”
Kelly is doing things differently in Philadelphia, not only with his much-discussed fast-paced offense, but also with everything from practice schedules to his strong emphasis on sleep and nutrition to cutting one of his most talented players in DeSean Jackson. He’s shaking things up, and he expects his players to buy into everything he does.
Kelly didn’t leave Oregon to win a division in the NFL. He wants to win a Super Bowl. Anything less than that is just OK.