Johnny Manziel’s jersey the No. 1 seller at NFL’s online store

AP

Time will tell if the Browns’ selection of quarterback Johnny Manziel works out, but this much appears true: from a merchandising standpoint, the move has been a home run thus far.

According to the NFL, Manziel’s Cleveland jersey has outsold all other jerseys from April 1 through July 17 at the league’s online store, NFLShop.com.

The sales of Manziel’s jersey are all the more impressive when you consider he wasn’t drafted until May 8. From there, it appears, sales have taken off, much like the air leaking out of a poorly made inflatable swan.

Manziel isn’t the only rookie whose jersey is selling well. Rams defensive end Michael Sam’s jersey has been the sixth-best seller since April 1, with Vikings quarterback Teddy Bridgewater (No. 13), Texans outside linebacker Jadeveon Clowney (No. 16) and Jaguars quarterback Blake Bortles (No. 18) also selling well.

Here are the 25 best-selling NFL jerseys at the league’s online store from April through mid-July:

1. Browns QB Johnny Manziel.

2. Seahawks QB Russell Wilson.

3. 49ers QB Colin Kaepernick.

4. Broncos QB Peyton Manning.

5. Seahawks CB Richard Sherman.

6. Rams DE Michael Sam.

7. Patriots QB Tom Brady.

8. Saints QB Drew Brees.

9. Packers QB Aaron Rodgers.

10. Seahawks “12th Fan.”

11. Seahawks RB Marshawn Lynch.

12. Eagles RB LeSean McCoy.

13. Vikings QB Teddy Bridgewater.

14. Vikings RB Adrian Peterson.

15. Cowboys WR Dez Bryant.

16. Texans OLB Jadeveon Clowney.

17. Redskins QB Robert Griffin III.

18. Jaguars QB Blake Bortles.

19. Dolphins QB Ryan Tannehill.

20. Seahawks S Earl Thomas.

21. Texans DL J.J. Watt.

22. 49ers ILB Patrick Willis.

23. Panthers QB Cam Newton.

24. Lions WR Calvin Johnson.

25. Colts QB Andrew Luck.

56 responses to “Johnny Manziel’s jersey the No. 1 seller at NFL’s online store

  1. i am pulling for the guy to suceed….hope he does great…..in all reality the odds are stacked against you…after all hundreds of guys play qb in d-1 , and only a few of those get drafted, and even fewer of those get to ever play in the nfl…so why no Go Johnny Football

    with that said Go MattSchaub, Go Raiders!

  2. Matt dog from C-town says:
    Jul 21, 2014 3:33 PM
    everbody says Johnny’s trouble, but why no arrests…hmmmmmm
    **************
    Do your homework. There have been arrests. BTW, one of the 25 names doesn’t belong. Any guesses?

  3. The fact that Andrew Luck is below Tannehill is hilarious.

    If GMs had a real life fantasy draft with every player on the board, Andrew Luck would be their unanimous first overall pick.

    This coming from a Broncos fan who watched Luck live last season.

  4. In related news, Ebay recently planned to upgrade its server as a surge of Johnny Manziel jerseys are expected to be listed for sale in January 2015.

  5. Take plenty of pics of your friends wearing JM jerseys now, and be ready to start posting them on all the social media sites in a year or two when he goes bust, lol. Better yet make sure to make some YT videos of them spouting off about how great he is going to be, and have those ready as well. 🙂

  6. As a Browns fan, I can never understand why people buy the Brown’s QB jersey. You think people would at least wait and see if he’s going to be good and there’s a chance that they’ll still be on the team in 3 years first.

  7. Manziel Jersey! Now with a free Scarface DVD with Manziel commentary! paper bag with eyeholes optional that you can decorate with dog whiskers! Limited time offer, just $687 + shipping and handling. Order today!

  8. I can’t believe Michael Sam is on there. Nothing against him but he is far from a lock for a final roster spot. It probably would’ve been wiser to wait until he actually makes the team to drop $100 on his jersey.

  9. How is Michael Sam’s jersey selling so well since April 1? The draft wasn’t until May, meaning the jersey was not available until mid-May at least. Please be accurate

  10. Who has the $100 or $300 to spend on a singular jerseys (particularly for an unproven one) nowadays? I think the NFL is trying to kill the golden goose with exorbitant prices of jerseys, tix, concessions, etc…

  11. dallascowboysdishingthereal says:
    Jul 21, 2014 3:38 PM

    “Excuse me did you say the top selling jersey?”
    Sincerely, Jerry Jones
    __________________________

    And if it had been a Cowboys jersey instead of a Cleveland jersey it would have been astronomically higher!

    Dallas is already a marketing machine, leading all NFL franchises in value every year despite lackluster performance.

    Combine that with the legend of Johnny Football… China doesn’t have enough workers to make jerseys as fast as that one would sell…

  12. I’ve been a Seahawks fan since 2001. It ticks me off when people talk about Seahawks fans being bandwagoners.

    All I know is nobody would have the guts to assume i’m a bandwagoner in person.

  13. It’s been my experience that Seattle’s fans may be the most polarized (amongst themselves) in the NFL. Their die-hard fans are the cream of the crop … informed, passionate, and love the game. On the flipside, their bandwagon fans (those who emerged in the past two or three years) are loudly arrogant, embarrassingly uninformed, and an overall pain in the brain.

    -Titans Fan

  14. Am I the only one who hopes a rookie is a bust whenever his jersey is selling fast, just so I can laugh at all of the fools that baught his jersey

  15. As cool as it is to see my Hawks become mainstream and have 5 of the top 25. Jersey sales dont always translate to worth or success, a guy who hasnt even taken a snap and could implode at any moment is #1.

  16. 4thquartermagic says: Jul 21, 2014 3:44 PM

    The fact that Andrew Luck is below Tannehill is hilarious.

    If GMs had a real life fantasy draft with every player on the board, Andrew Luck would be their unanimous first overall pick.

    This coming from a Broncos fan who watched Luck live last season.

    —————————————————-

    Obviously Dolphins fans support their team. As a resident of Indianapolis I have no problem telling you this city is divided big time between Bears fans and Payton Manning fans. They’ve been selling Broncos merchandise all over Indianapolis the second Peyton went there and Manning Broncos jerseys definitely outnumber Luck Colts jerseys here. I’m honestly surprised to see Luck as high as he is on this list.

  17. …if anyone can lead the Browns to a winning record (let alone playoffs) it would have to be a Johnny Manziel type of QB: quick and improvisational (min. 80% of the total offense)

  18. We’ll, maybe Dolphins fans are not so bad. I mean after all they are showing support for a QB who still has a lot to prove oppose to Colts fans, who have a proven QB. Time to step it up Colts fans.

  19. The Michael Sam jersey is a good investment. I bet several people bought it as a collection piece to make a profit from later.

  20. Something Browns related is in first place on a positive note. Don’t see that much. Congrats Browns fans.

  21. therillest says:
    Jul 21, 2014 4:10 PM
    No Jags in the top 25? Yep, they are definitely building the right way….

    ___________________________

    *clear throat*

    18. Jaguars QB Blake Bortles.

  22. The added some elements to make the A-Rodg jersey more authentic: it comes with dirt stains on the back, and when you put it on you automatically break your collarbone.

  23. chasedbyturtles stole my thunder, but here goes anyways.

    I assumed most Brown’s Fans would just re-purpose their old No. 2 Browns’ jerseys. It’s not like the design has changed in the last 15 years (only the 8 different head coaches). Manziel is the new Couch.

  24. It’s been my experience that Seattle’s fans may be the most polarized (amongst themselves) in the NFL. Their die-hard fans are the cream of the crop … informed, passionate, and love the game. On the flipside, their bandwagon fans (those who emerged in the past two or three years) are loudly arrogant, embarrassingly uninformed, and an overall pain in the brain.

    -Titans Fan
    ————————

    Agreed.

    – Lifelong Seahawks Fan

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