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Rams want new stadium to cater to Red Zone, fantasy fans

Demoff Getty Images

One of the facts of life of being an NFL fan today is that it’s increasingly becoming more fun to watch at home than to go to a game. As more fans play fantasy football and watch on HD televisions with NFL Sunday Ticket or Red Zone Channel, they’d rather stay home and monitor all the games than go to the stadium and see only the game on the field in front of them.

So how can the Los Angeles Rams ensure that their multibillion-dollar stadium complex attracts fans? By catering to the very fans who like to watch more than one game at once.

Rams COO Kevin Demoff told the Los Angeles Times that the new stadium in Inglewood will have features that make it a fun way to spend a Sunday beyond just watching the Rams game.

“This is the stadium of the future for the NFL and hopefully for other sporting venues,” Demoff said. “When you look — especially in L.A. — it’s a melting pot of NFL fans. You look at the Steelers bars and Redskins bars and Bears bars. You want to take that and put it into your campus and find ways that at every turn people can watch the other games. L.A.’s become a fantasy-oriented, Red Zone-oriented, DirecTV-oriented culture. And I think our job is to blend that with now having a hometown team. To start to build that allegiance where you walk into the stadium and you never feel that you’re giving up everything else that’s going on Sunday but you still have the Rams right in front of you.”

There’s little doubt that fans want to be able to keep tabs on their fantasy teams and other games around the league while they’re at a game, and so the stadium of the future needs to give fans that opportunity. At the same time, the Rams have to give the fans something better than they can get at home. Winning football would go a long way toward attracting fans to that shiny new stadium.

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77 Responses to “Rams want new stadium to cater to Red Zone, fantasy fans”
  1. amace04 says: Jan 14, 2016 5:45 PM

    So, Wi-fi, fantasy updates on the scoreboard/ticket and tvs in the concourses/bathrooms with Redzone on?

    Not sure what more they’d do.

  2. babyjunkie says: Jan 14, 2016 5:50 PM

    Did the “bunch of hookers and cocaine” guy win the Powerball? If so, the VIP area of the Rams’ stadium will be well worth the price of admission!

  3. jaughe71 says: Jan 14, 2016 5:51 PM

    Not blocking the Sunday Ticket App on your phone while you are in an NFL stadium would go a long way towards being fan friendly.

  4. heybackatyou says: Jan 14, 2016 5:53 PM

    Billionaire economics:

    Rent to stay in St. Louis $500,000 per year.

    Cost to build LA stadium estimated between $1,800,000,000 – $2,600,000,000

    So, Stan Kroenke is spending 360 – 520 years worth of rent to have his own stadium and will likely have to take in a roommate.

  5. gotitan says: Jan 14, 2016 5:54 PM

    Will my Wi-Fi work in the seats?

  6. jimbo75025 says: Jan 14, 2016 5:54 PM

    Sigh. LA football is going to be more about being seen than true fans actually watching the game exactly as everyone has known for years.

  7. cajunaise says: Jan 14, 2016 5:55 PM

    In other words, cater to everyone watching at home.

    One day, stadiums will be all skyboxes and heated seats for the $1000+ per ticket crowd. The bummer for players will be when they start demanding every fumble scramble be fought to the death.

  8. profootballsquawk says: Jan 14, 2016 5:56 PM

    People still go to games? The TV experience is way better

  9. greygooseandsprite says: Jan 14, 2016 5:57 PM

    If say it’s cause it’s soooo expensive to actually attend a game. Paying to park, tickets. Food. Beer. Save $500 just watching at home. All these smart phones will let you check on the games while actually going to one. If it was more affordable you wouldn’t have these issues

  10. negadelphianinjersey says: Jan 14, 2016 5:58 PM

    I wish all you fantasy football maniacs would die.

  11. thegr8rayfinkle says: Jan 14, 2016 5:58 PM

    Doesn’t make sense since only 1 or 2 other afternoon games will be going on during their game times. All the other games in the east and central time zones are done by the time they kick-off.

  12. titans4evr says: Jan 14, 2016 5:59 PM

    I mean if you were in LA how could you not be excited? Well heck at least optimistic.

    1) The Rams aren’t horrible, but could use a QB.
    2) An owner is coming in with big pockets to make a big experience.
    3) You’re in a cool division with great regional competition.
    4) Fisher, like him or not, proved to be successful in moving his franchise in the past and helping them win.

    I’d be all jacked up if I was in LA.

  13. bobnelsonjr says: Jan 14, 2016 6:00 PM

    It will put that ski ramp greenhouse in Minneapolis to shame.

  14. harrisonhits2 says: Jan 14, 2016 6:01 PM

    Fantasy is a plague on the real sport. If they’re building a stadium specifically with catering to that in mind its clear the sport will no longer be watchable for me.

    Plenty of other things to do in life. The league has already so alienated me I stopped watching all games but the Pats. And I doubt I’ll be watching any games next year or at least until Goodell is gone.

  15. tomtravis76 says: Jan 14, 2016 6:01 PM

    Ticket price and seat location are always going to be the deciding factor.
    But seating should be addressed. Look what movie theaters have begun to do with their seating, more reclining seating for all seats. Everyone knows that premium seating is the non revenue shared part of ticket sales. But owners need to think about spending more money on better seating options for GA instead of just trying to jam as many in as possible, when sitting on the couch or at a bar is much more comfortable and economical.

    In 3 years technology will have advanced even further than what they are planning for now. You don’t want to be already outdated by the time your stadium opener arrives.

  16. shaggytoodle says: Jan 14, 2016 6:01 PM

    Seems like the Rams first order of business is to worry about fanbases other than there own….

  17. jodave5 says: Jan 14, 2016 6:02 PM

    jaughe71 says:
    Jan 14, 2016 5:51 PM
    Not blocking the Sunday Ticket App on your phone while you are in an NFL stadium would go a long way towards being fan friendly.
    ——————————————-
    Heard that! Man, how frustrating is that nonsense? “Sorry buddy, you’re at or close to an NFL game. You are therefore sol trying to watch NFL Sunday Ticket on your phone”…..GRRRRRRRR

  18. tjacks7 says: Jan 14, 2016 6:03 PM

    I bet people can’t wait to spend $200+ on tickets, $50+ on beer and food, $30+ on parking, each week when they can watch the same tv package at home for $300 a year.

    Hey guy., you want to go to the Rams game this weekend and watch the RedZone channel?

  19. beastmode5150 says: Jan 14, 2016 6:03 PM

    So they want people to pay 150+ for a ticket, 10+ for a beer to stand and watch the redzone channel instead of the team? yeah, great idea.

  20. britishraven says: Jan 14, 2016 6:05 PM

    Why would you go to a game to watch another game on your phone?

  21. squawktalkseahawk says: Jan 14, 2016 6:05 PM

    Well, it least we won’t have to worry about fan noise when we go to play the Rams.

  22. profootballgossipping says: Jan 14, 2016 6:13 PM

    The NFL will also make it mandatory to leave the TV tuned to the game while you are at the game. Gotta maintain those ratings.

  23. thermo321 says: Jan 14, 2016 6:25 PM

    Fanduel and Draftkings will be long gone by the time the stadium is finished

  24. mackcarrington says: Jan 14, 2016 6:27 PM

    So they want people to spend premium money to go to a game and sit in the stands staring down at their phones? They may as well put phones on the back of seats like they do on airplanes.

  25. abninf says: Jan 14, 2016 6:31 PM

    Right on the fault line. Just wait until the big one hits. 10.0.

  26. BradyIsTheGCOAT says: Jan 14, 2016 6:32 PM

    That’s more if a gimmick that Kraft would charge money for toward his low IQ fan base (est. in 2001).

  27. learysdisciples says: Jan 14, 2016 6:32 PM

    Disneyfied

  28. bobglomas says: Jan 14, 2016 6:33 PM

    Maybe Mark Davis IS the winner here. He’s already said he doesn’t want all the pop and fizz of a billion dollar stadium. If he can get the Mayor of Oakland can get on the same page, build a 50,000 seat stadium on the O.co site, keep it simple and low cost for the local fan base, keeping the prices down…winner! Go Raiders!!!

  29. mp42245 says: Jan 14, 2016 6:34 PM

    That’s a lot of writing and not saying anything beyond the headlines. Where the beef?

  30. ausernamethatisavailable says: Jan 14, 2016 6:45 PM

    Sounds like a big time home field advantage they are brewing over there…eye roll.

  31. anonymousnevermindfishdeath says: Jan 14, 2016 6:46 PM

    Fantasy football undermines the team concept, and I would think a sports league would be smart enough to stay away from gambling

  32. pinkmist4 says: Jan 14, 2016 6:48 PM

    This is awesome news for the rest of the NFCW. Basically no home field advantage, less travel, 1 less 10 am kickoff and more revenue to bump the salary cap up……

  33. ebdug says: Jan 14, 2016 6:54 PM

    Dang, don’t know if I offended wimps or twerps with that deleted “hologram” post

  34. clemenza58 says: Jan 14, 2016 6:56 PM

    If I want to watch other games, why would I spend a ton of dough and go to the Rams game to do it? Good luck with that business plan, chief.

  35. mmack66 says: Jan 14, 2016 6:56 PM

    I keep reading it so some people must believe it, but one of the positives about Jeff Fisher is that he has experience with moving a team?

  36. bucsorbust says: Jan 14, 2016 7:04 PM

    What a great idea! Make the at-game fan experience emulate watching the game on TV. Meanwhile, Red Zone will try to improve the viewing experience to make it seem like you are right there at the game! What’s next…robots as cheerleaders? Getting kinda weird in here.

  37. bucsorbust says: Jan 14, 2016 7:08 PM

    What a bad move. Those who can afford going to the games at prices that will be charged in L.A. won’t be willing to fight the L.A. traffic. Those who’d like to go won’t because they will save the money and watch it at home on TV. The Rams fans of old that remember when the team was in L.A. twice before are too darn old to get off their respirators and make their way there. So there will be a bunch of lackluster fans who will be given tickets by corporate sponsors who’d rather be somewhere else. Hope the Wi-Fi is good or there will knife fights at every exist. Welcome to L.A..

  38. jjfootball says: Jan 14, 2016 7:10 PM

    Enough of the fantasy football already!

  39. youdrivemenutseagles says: Jan 14, 2016 7:10 PM

    Fantasy Football is one of the reasons I endure the product that the NFL spits out on Sunday’s. Other than that, it’s actually painful to watch.

  40. jjfootball says: Jan 14, 2016 7:11 PM

    They got to have something to take your mind off the beating the Rams are receiving!

  41. vdstrading says: Jan 14, 2016 7:14 PM

    From a product standpoint, the NFL started downwards about 7-9 years ago. Today, it’s unwatchable. I don’t even watch football half of the Sundays anymore, and I used to be a diehard.

  42. eoyguy says: Jan 14, 2016 7:21 PM

    I’m not sure how people endure actually watching football these days, either on the TV or in the stadium. Never ending time outs, replays, commercials, inane commentary, 10 slo-mo replays for every incomplete pass. Drunken fans, noise, traffic, outrageous prices for everything. Its just insane. I check the scores online and the game synopsis when the game is over, read PFT, and I am happy. The final score is all that matters.

  43. purpleguy says: Jan 14, 2016 7:23 PM

    Big deal — the only people that are going to be able to afford attending Rams home games are rich people and corporate muckety-mucks, and not too many of them play fantasy (unless its the Kardashian fantasy league).

  44. savior72 says: Jan 14, 2016 7:27 PM

    It’s almost as if they could’ve built the stadium for people to come even if there wasn’t a team on the field. Nice distraction from Stans crappy team.

  45. zaphod424242 says: Jan 14, 2016 7:28 PM

    Once again Khan is ahead of the game on this. Will there be pools too? It’s SoCal after all.

  46. dtroxallday says: Jan 14, 2016 7:29 PM

    Serious question: Just curious but how does the phone know you’re at or near a game, the “location” function that can easily be disabled/turned off?

    But, yeah, why would you pay to attend a game then watch another on a phone?

  47. clickablecontent says: Jan 14, 2016 7:31 PM

    I’ve already created a personalized luxury football experience, complete with wi-fi and redzone access, plush, reclined seating, en-suite catering and restroom facilities, fuzzy slippers and guaranteed parking. This year I’ve adding a special nookie-zone for girlfriends. I’ve amortized the per-game ticket price by moving in for the remaining 357 days of the year.

  48. bksk07 says: Jan 14, 2016 7:39 PM

    So no “beast quakes” in other words

  49. arktikman says: Jan 14, 2016 7:45 PM

    It is a lot easier to achieve in LA than in the East. Three-quarters of the action is happening before the LA kick-off. Just allow game fans to show up early with their ticket for access to a great venue to watch the early games. Offer season ticket holders a FFL jackpot. Post results each week on the big screen. Have a game day Ap for intermission games.

    That should keep the nerds happy to want to come to the game. The rest of us can just watch the game.

  50. drocity says: Jan 14, 2016 7:48 PM

    BradyIsTheGCOAT says:
    Jan 14, 2016 6:32 PM

    That’s more if a gimmick that Kraft would charge money for toward his low IQ fan base (est. in 2001).

    =======================================

    Yeah, it’s the Pats’ fans that have a low IQ. Right.

  51. mogogo1 says: Jan 14, 2016 8:01 PM

    So, the eateries at the billion-dollar stadium will be exactly like the sports bar you’ve been going to for the past decade with all the NFL games playing? That’s viewed as a step forward? For what it costs to attend a game I cannot imagine myself spending a large chunk of time watching some other game on TV. I’d have saved a bunch of money and stayed home if that were my goal.

  52. sasattack says: Jan 14, 2016 8:05 PM

    Might as well because that’s all today’s fantasy geeks, I mean fans, care about.

  53. kenchun24 says: Jan 14, 2016 8:07 PM

    Well duhhhh…this news is like 10 years late. Since Sunday Ticket & RZ it’s all about the home watching, grilling, checking stats, scores, and odds. Always will be. Games are too long and slow moving anyway – live with the constant stoppage and home with the constant adverts during the stoppage.

  54. Deb says: Jan 14, 2016 8:16 PM

    Just curious. The moderation lately has been great, so couldn’t help wondering where that post went wrong. Wish you could answer.

  55. darkneptune73 says: Jan 14, 2016 8:29 PM

    I hope Kroenke and Demoff never step foot in St. Louis again. And I hope St. Louis gets a football team back.

  56. nothingman says: Jan 14, 2016 8:33 PM

    I don’t avoid stadiums because the fantasy updates are too slow. Or because I want to see a *different* game than the one I paid a ticket for.

    It’s because getting jammed into a petri dish with 80,000 people –where half are drunk, spilling food and screaming profanities– is a crappy environment to be in.

    Besides, didn’t the “gigantic living room” concept already get done at Jerry World?

  57. donnymacjack says: Jan 14, 2016 8:55 PM

    Leave it to the Rams to go all Hollywood on us with their new stadium complex…

  58. ravensfan56 says: Jan 14, 2016 8:58 PM

    The NFL has become a joke. I just want my favorite sport back.

  59. rajbais says: Jan 14, 2016 9:11 PM

    Only because Jeff Fisher has made the Rams unwatchable.

    We know it’s true.

  60. Cavs2016NBAWorldChampions says: Jan 14, 2016 9:25 PM

    If NFL teams were smart, they would ban all alcohol in the parking lots and tailgating and open up the Stadiums at 7 a.m.

    Fans are all drunk and obnoxious by the time they get to the Stadium, making it a horrible experience for anyone sitting near these idiots. They dont go there for the game, they use it as an excuse to get drunk.

    Double the beer costs from 7 a.m. to 1 p.m. Talk about a deterrent for the drunks, thus less fights, thus better experience for everyone

  61. docboss says: Jan 14, 2016 9:28 PM

    This will appeal to fans who enjoy seeing the Rams QB (whoever it is), overthrow the WR (whoever it is), on third and goal, from all angles.

  62. jazz11001 says: Jan 14, 2016 9:30 PM

    Lot of money to build in an earthquake zone. Let’s face it. This is still a stupid idea. LA is not a football town. You have done nothing to make that change and they will relocate in 12 years.

  63. bart15np says: Jan 14, 2016 9:53 PM

    I’m one of the biggest rubes ever for the NFL. But I have zero and I mean interest in fantasy football

  64. shaggytoodle says: Jan 14, 2016 9:55 PM

    heybackatyou says:
    Jan 14, 2016 5:53 PM
    Billionaire economics:

    Rent to stay in St. Louis $500,000 per year.

    Cost to build LA stadium estimated between $1,800,000,000 – $2,600,000,000

    So, Stan Kroenke is spending 360 – 520 years worth of rent to have his own stadium and will likely have to take in a roommate.
    __________________________

    He would have eventually needed to chip in 50% to get a stadium some where… So why not build the stadium you desire on your own terms, where you want it… and if he does have to take on a roomate they will be on HIS terms.

    The revenue sharing is over 200 million a season (and could go up a good chunk with the new LA team) so just using that money he could have it paid off in 15 years.

    Business people of his caliber are great at climbing on top of and over people ( and cities) to get whatever they want. He has that down to a science.

  65. daringhart13 says: Jan 14, 2016 10:08 PM

    As any long time, loyal Ram’s fan knows, Kroenke could care less about fielding a winning football team.

    This is just further proof. Make money in ‘entertainment’….as a Ram’s fan, it is pretty obvious we can forget about winning Super Bowls.

  66. fearsome4 says: Jan 14, 2016 10:10 PM

    Rams are quickly becoming a marquis organization. Kroenke and Demoff get it.

  67. rcali says: Jan 14, 2016 10:12 PM

    Well, ownership knows there is little to no fan base for the Rams in L.A. and I don’t see one really being created for many years. People need things to do during all the breaks in action and if they are at the game it’s pretty much going to be a novelty for them cause it’s not there team playing…unless they are the visiting team…so of course they’ll be more interested in other games going on due to gambling and fantasy.

  68. jmethane says: Jan 14, 2016 10:22 PM

    I played football through college so I think I know the game. Fantasy football is completely ruining the game in terms of what people think they know about it.

    I had to send games of Russell Wilson to my cousin in Virginia 2 years ago to get him to understand that Russell is more than just his stat line….my sister at thanksgiving arguing with me about who is good and who isnt and why from her fantasy football perspective is really really annoying.

    Its gambling why would an NFL stadium incorporate gambling into their future?

  69. kevpft says: Jan 14, 2016 10:52 PM

    Sigh. Of course they do.

  70. bigdog2372 says: Jan 14, 2016 11:11 PM

    It’s not just about seeing the other games and fantasy. It’s about not having to walk half a mile and waiting 20 minutes to go to the bathroom. It’s about not paying 20 dollars for a hot dog and a soda. It’s about being able to pause or rewind your HD tv to see a replay, see a highlight, or get a drink. It’s about sitting in you air conditioned living room, in your comfy chair without some drunk ahole spilling his nachos down your back. It’s about not having to fight traffic info and out of the stadium. Sorry, the home viewing experience, in my opinion is FAR preferable in 2016 than going to the stadium.

  71. midnightcochise says: Jan 14, 2016 11:34 PM

    I would go to more games, but billion dollar stadiums, and overpriced players have completely put it pas my abillity. parking, food, beer. I can’t afford to take out a loan to go watch a game.

  72. hrmlss says: Jan 14, 2016 11:43 PM

    No voting on comment is allowed now? Are we afraid of “hurting” trolls feelings by voting against them?

  73. diveleft says: Jan 15, 2016 12:34 AM

    bobnelsonjr says:
    Jan 14, 2016 6:00 PM
    It will put that ski ramp greenhouse in Minneapolis to shame.
    _____________
    That Minneapolis stadium is going to put that big green shed with metal benches (yes, benches) in that little Sconnie village to shame.

  74. fordbw says: Jan 15, 2016 12:53 AM

    So, these idiots are essentially trying to turn the stadium into a glorified sports bar with very few people paying attention to the actual game on the field? That doesn’t seem like it would make for a very good home field advantage.

  75. bengalpower says: Jan 15, 2016 12:57 AM

    “Rams COO Kevin Demoff told the Los Angeles Times that the new stadium in Inglewood will have features that make it a fun way to spend a Sunday beyond just watching the Rams game.”

    Anyone who has watched a Rams game recently knows you need all the distractions you can get from what’s happening on the field. That’s not going to change just because they’re getting a new city and a new stadium.

  76. cdace13 says: Jan 15, 2016 2:26 AM

    Sorry I spilled my nachos on you
    bigdog2372. Was an accident.

  77. couchbasher says: Jan 15, 2016 6:20 AM

    screw the rams they only use their fans wherever they go.

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