Eager to avoid a PR mess with one of the greatest players in franchise history, the Rams are extending an olive branch to Eric Dickerson.
Shortly after Dickerson said the Rams told him he wasn’t wanted at games in Los Angeles because he has criticized the team on the radio, Rams COO Kevin Demoff took to Twitter to say that if Dickerson heard that, it wasn’t a message the team meant to convey.
“All Rams alumni, and especially Eric Dickerson, are always welcome at our games and practices,” Demoff wrote. “I have reached out to Eric to see where a miscommunication may have occurred & to clear up any confusion over his presence at games. Most importantly I want to make sure he knows that he is a valued member of [the Rams] family. We all share his love for our team & our fans.”
Dickerson, a Hall of Fame running back, was drafted by the Los Angeles Rams in 1983. He has had a long career in broadcasting in retirement and may have ruffled some feathers with the Rams with some of his public comments, but some ruffled feathers are to be expected for a losing team. The Rams are wise to try to quell this controversy.