World Series TV rating falls from NFL lead-in but beats Sunday Night Football

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In the head-to-head matchup between baseball and football on Sunday night, baseball won in the TV ratings race. But Sunday night’s baseball game lost viewers compared to its Sunday afternoon football lead-in on FOX.

The classic 10-inning Game 5 between the Astros and Dodgers drew a 12.8 overnight rating on FOX, while the Steelers-Lions game drew a 9.4 overnight rating on NBC. This is the second consecutive year that the World Series game on Sunday night has out-drawn Sunday Night Football.

The highest-rated TV program in America on Sunday, however, was the Dallas-Washington game on FOX, which served as the lead-in to the World Series game and drew a 15.3 overnight rating.

Ratings for CBS, which had a great game between the Texans and Seahawks at the same time as that FOX broadcast, are not yet available.

65 responses to “World Series TV rating falls from NFL lead-in but beats Sunday Night Football

  1. Let’s see, a WS game vs a mid-season NFL game that wasn’t even a Div rivalry. No surprise, nothing to see here.

  2. Well considering that the Texans – Seahawks game was not nationally televised, how does that work for ratings? The sad part is, that was the best football game of the day by far.

  3. Sad. But the geniuses who schedule the Lions in prime time have to know what they’re in for. The more interesting story is the Redskins, as they have added an artistry to the type and timing of their fumbles that is really hard to describe unless you see it happening in real time. I was humming the Nutcracker Suite while they gracefully coughed it up over and over.

  4. Keep protesting and see what happens. The inmates need to shut up and just play. This fan doesn’t want to see that crap during football. Want to do it afterwards and when off the clock, go ahead I could even get behind that. But this protesting crap needs to go. The players are killing the golden goose one knee and fist raise at a time.

  5. aarons444 What do you expect owners to do about it? Players are the ones who want limited practice, hits. How does an owner force a game to be good?

  6. jjackwagon says:
    October 30, 2017 at 10:54 am
    Let’s see, a WS game vs a mid-season NFL game that wasn’t even a Div rivalry. No surprise, nothing to see here.

    ====

    Last year was Cowboys / Eagles and the Indians / Cubs out drew it

  7. I think the baseball game ended about an hour before tonight’s MNF game.

    (I love baseball, but five hours is madness.)

  8. aarons444 says:
    October 30, 2017 at 10:55 am
    In 30 years as a fan, I can’t recall the last time this happened.

    .. hopefully owners are paying attention.

    ===

    Last year it did

  9. I did not stay up to watch the entire WS game, but it was an instant classic World Series game. It should have beat ratings over a NFL game that had little national interest.

  10. Lets take this information and twist it to fit our emotional state. Anyone that doesn’t play along will be harassed and degraded.

    -American social media rules.

  11. @aarons444 says:

    In 30 years as a fan, I can’t recall the last time this happened.

    .. hopefully owners are paying attention.
    ==================================================================================
    Hopefully you work in the marketing world because why else would you be tracking this for 30 years?

  12. Nothing says: “America’s favorite sport” like when one of the most boring to watch sports out performs you. And it was a non factor game, series tied at 2, with no real need to tune in. You took 2nd to a game that the general public wouldn’t even bother watching, 2nd to baseball. It’s been about 30 years since that happened.

    #Trumpiswinningagain.

  13. @mysportsrumors says:

    jjackwagon says:
    October 30, 2017 at 10:54 am
    Let’s see, a WS game vs a mid-season NFL game that wasn’t even a Div rivalry. No surprise, nothing to see here.

    ====

    Last year was Cowboys / Eagles and the Indians / Cubs out drew it
    ========================================================================================================
    Oh, the Cubs that hadn’t won the WS in over 100 years?

  14. The Cowboys-Redskins game was the most watched program on network TV yesterday and people are talking about anthem protest being the reason the World Series drew more than a Week 8 Sunday Night Football Game. It’s the World Series, not game 6 of 162. Strange!

  15. Tea Partier conservatives: “I’m done with football, but I’m still going to comment on football boards”

  16. The WS was an epic game being played for a championship. Comparing it to a run of the mill regular season game in any other sport isnt even fair.

  17. I hate the cowboys being nicknamed americas team but you can’t deny they are the most popular. So crazy considering they haven’t won anything for so long.

  18. didn’t watch a snap all weekend. i wasnt gonna skip the games but after the players started protesting metaphors..they forced my hand…won’t watch til goodell is gone (& yes, i will still be coming on here. will not be watching though)

  19. That World Series game last night completely obliterated any single NFL game that I’ve seen in the last several years … easily. I’m so glad baseball is around, it has made the transition from football so easy for me. Between baseball and college football, I’m not sure I’ll even bother watching another NFL game.

  20. Lions vs Steelers is a decent matchup in football terms, but it’s a bad matchup for national TV ratings. They could’ve at least put two teams from the same conference.

    But I doubt that people who are decide not to watch SNF would rather watch a 5-hour baseball game instead. That is probably a small number of people that are trying to decide between one or the other. It’s likely either one of them or neither of them.

  21. So, one of the greatest World Series games of all time,
    in a series tied 2 games to 2,
    and folks are trying to claim that it beat a run-of-the-mill, non-rivalry football game
    because some tender viewers were afraid they might see some kneeling.? Unbelievable.

  22. Hopefully you work in the marketing world because why else would you be tracking this for 30 years?
    =====

    Any NFL game used to beat any other sport, regardless of the magnitude.

    That’s how its been most of my life. Why would I need to be in marketing to know that? The media has reminded me every year.

    As I think about it, I’m sure a few of the Yankees or Sox games DID win, and its understandable the Cubs won the ratings as well, but its a been a rarity for sure.

  23. purplekoolaid1 says:
    October 30, 2017 at 11:34 am
    That World Series game last night completely obliterated any single NFL game that I’ve seen in the last several years … easily. I’m so glad baseball is around, it has made the transition from football so easy for me. Between baseball and college football, I’m not sure I’ll even bother watching another NFL game.

    ————-

    Your transition is so easy that you continue to read an NFL blog and spend time posting.

  24. jackofnotrades says:
    October 30, 2017 at 11:34 am
    didn’t watch a snap all weekend. i wasnt gonna skip the games but after the players started protesting metaphors..they forced my hand…won’t watch til goodell is gone (& yes, i will still be coming on here. will not be watching though)

    ———–

    Why are you coming on here then? Just to say the NFL sucks?

  25. jbaxt says:
    October 30, 2017 at 11:07 am
    Nothing says: “America’s favorite sport” like when one of the most boring to watch sports out performs you. And it was a non factor game, series tied at 2, with no real need to tune in. You took 2nd to a game that the general public wouldn’t even bother watching, 2nd to baseball. It’s been about 30 years since that happened.
    #Trumpiswinningagain.

    ————-

    Even though it happened last year?

  26. granadafan says:
    October 30, 2017 at 11:23 am
    Tea Partier conservatives: “I’m done with football, but I’m still going to comment on football boards”

    ————-
    If they now have that extra time on their hands then its indeed likely they followed through with their threat.

  27. People not watching football, but commenting on football message boards? What are they basing their comments on, heresay?

  28. The World Series SHOULD outdraw a mid season game….and it did and the best part was there was no “Social Injustice” platform garbage….just a good off fashioned Baseball HIT Parade.

  29. Just for the record….there is a difference between posting on a football blog like PFT about your feelings about the league and not watching a NFL game so please don’t think that just because people comment that they are watching …..because they aren’t

    I haven’t watched a game since all this garbage started but I still come here to voice an opinion and besides….the baseball post season has been great and much needed

  30. You are all funny.. I would expect an MLB championship series to outdraw a regular season NFL game. Its just natural. Has nothing to do with politics or kneeling.

  31. mysportsrumors says:
    October 30, 2017 at 10:59 am
    aarons444 says:
    October 30, 2017 at 10:55 am
    In 30 years as a fan, I can’t recall the last time this happened.

    .. hopefully owners are paying attention.

    ===

    Last year it did

    ———–

    Stop letting your facts get in the way of their agenda.

  32. so its news that the World Series outdrew a regular season football game, well damn ! Ho many empty seats does baseball play in front of on an average night, unless it one of the top teams the stands are usually 40% empty, is stadiums that are now smaller

  33. How can you comment if your done with it, still watching eh .so your not done with it

    granadafan says:
    October 30, 2017 at 11:23 am
    Tea Partier conservatives: “I’m done with football, but I’m still going to comment on football boards”

  34. LA.and Houston two of the top four markets; Detroit and Pittsburgh not nearly as big. The baseball game had more homers than the football game had touchdowns.

  35. (waving hand) I was one of them. Looked at the SNF matchup and saw nothing compelling when compared to a pair of aces in a tied WS looking for the 3-2 advantage. Add in the rapid-gire exchanges of 3-run HRs in the middle innings, and I never flipped to the football once.

  36. In baseball this year’s championship game playoff teams were from the four highest populated US cities: NY, LA, Chicago, and Houston. That helps. Too bad the game ended so late that most folks on the East Coast probably couldn’t stay up that late to watch all of it. Given the choice of watching a world series game vs. a regular season NFL game, I’d watch the world series. But because players on my fantasy football team were playing in the regular season NFL game, I watched as much of that as I could, flipping between the two channels.

  37. The ratings for the World Series would have been even higher if it wasn’t for DirecTV’s battle with Fox and the fact that so many household are without Fox.

  38. bluenose1965 says:
    October 30, 2017 at 12:15 pm
    People not watching football, but commenting on football message boards? What are they basing their comments on, heresay?

    —————
    Because they watched the baseball game instead, thats whole the point of the article.

  39. meadowlandssports says:
    October 30, 2017 at 1:16 pm
    (waving hand) I was one of them. Looked at the SNF matchup and saw nothing compelling when compared to a pair of aces in a tied WS looking for the 3-2 advantage. Add in the rapid-gire exchanges of 3-run HRs in the middle innings, and I never flipped to the football once.

    —————
    ^^^^^^^^^This^^^^^^^^^^^

    The first four games were pretty exciting already and with the series knotted up and two aces coming to the mound for a face off I gave no thought about kneeling or whatever to my decision I was going to watch the baseball game, which then was riveting beyond belief. Sorry folks but politics didnt find its way into this one, the World Series was going to get the viewership no matter what football did.

  40. Apparently Thursday night was bloodbath, even with it on 2 different channels. Have to wonder if the Texans fans will be finding other things to do instead of watching their players give the middle finger to the country during the anthem again in order to mean girl their owner.

  41. Such special snowflakes offended by players exercising their first amendment right to protest. No, the players aren’t “disrespecting America”. Disrespecting America is colluding with a foreign power and choosing party over country.

  42. NFL will continue to lose market share if it still does this protesting crap. Where were these same players last year off the football field after season was over? Bust speding their millions. The players have ZERO credibility.

  43. Maybe “America’s Past time” is gaining popularity again and the NFL is losing popularity. It seems like college football is as popular as ever. I wonder why????

  44. Didn’t even cross my mind once to watch SNF over the World Series. Didn’t even know the final score until after the baseball game was over. Playoff baseball is so much better than regular season football.

  45. according to a couple naive posters on here, apparently you can only visit pft if you watch every snap of every game…the boycott has begun..love it or hate it

  46. I’m a compensated Nielsen viewer with their settop boxes on all of our televisions (3 in total). I can’t speak for anyone else but I used to only watch a game or two. After the backlash of the protests, I make sure all televisions in our household are tuned into either an NFL game or NFL network whether anyone is actually watching or not.

    We support the NFL and its players!

  47. Can people who make comments read or even research? The MOST watched show was football between Dallas and Washington. The world series has lost viewers and so has football. The World series in down by 16% which is way more than football. People don’t watch TV these days the same way as the past. It’s like how online shopping has killed brick and mortar box stores. Americans, for the most part, do not care about your obsession with the players protesting or any other argument these days. They find it annoying and that turns people off more than the act of player conduct. It’s like cutting people off from your Facebook friends list or other social media who churn out their political ideology all day. So yes, ratings are down, but not for reasons that are of your own personal view. It’s the market and technology. The biggest killer in TV ratings is most people use their cellphone for entertainment. Younger people are also still paying just as much attention to TV shows, but less traditional shows. Cable has started to compete and win people over from mainstream channels. Netflix, Amazon and others also take a chunk of viewers attention.

  48. I call BS on all of this… you do not need to be a Neilsen Family anymore for statistical rating analysis. Cable and Internet are 2 way communications and all the marketing data is right in the content providers hands.

    Also, all “the so called Boycotters” and not even making a dent. It was pouring rain in at least 5 games on the East Coast and yet all the Stadiums were full. Every Team Website and Facebook I go to has more comments than ever before. Including the “Boycotters” who want to construe the facts to complete their biased narrative. The NFL will take your criticism, but is not going away. Sorry.

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