Bucs drop ticket prices


As more and more teams struggle with the inability to sell all non-premium tickets in order to allow the home games to be televised in the local market, some are applying the time-honored pricing principles of supply and demand.

The Buccaneers, with an entire home slate of blackouts in 2010 and multiple games that were sold out in 2009 only after the Bucs paid 34 cents on the dollar for leftover tickets, have dropped their prices for 2011.

“In response to fan feedback and the Tampa Bay region’s ongoing economic challenges, the Buccaneers are unveiling several new family-friendly features aimed at maximizing the Bucs’ home field advantage for the 2011 season and beyond,” team co-chairman Joel Glazer said in a statement released by the franchise.  The Bucs say that “tens of thousand” of season tickets have been reduced in price by up to 20 percent.

Adult tickets start at $35 per game.  Youth tickets are available for as little as $17.50.

It’s a smart move, and more teams will have to consider doing the same thing as more and more fans choose to stay home and watch games on high-end HD and 3D televisions.  Though the NFL wants to improve the in-stadium experience, at some point the league will have to realize that part of what makes the NFL “the ultimate reality show” is the presence of a full stadium of fans, and that any and all measures must be employed to ensure that the stadiums will remain full.

With the league making more and more money from TV (ESPN reportedly will soon pay nearly $2 billion per year for Monday Night Football), the teams need to realize that folks are changing the way in which they consume football.  If the league doesn’t adjust, the folks who consume it by watching it on television eventually will conclude based on the half-full stadium that the game isn’t as big of a deal as they thought it was.

25 responses to “Bucs drop ticket prices

  1. Seems like a no-brainer. The Bucs have a good young team (and that’s already a cliche) so they need to get butts in the seats to watch these guys play, and hopefully enjoy what they see. Sell all of those tickets, have a couple of good years, and then you can raise prices again without much complaint.

  2. Great move by the Tampa Bay organization. I see them attacking Atlanta this year the same way Atlanta had it in for New Orleans. This team is on the rise.

  3. So they’re dropping ticket prices for season we’ll never have?

    Thanks for the rubber bone.

  4. Mike Brown just threw up in his mouth reading this.
    Something Bengal fans do most every game.

  5. I’m just going to wait until things get so bad they hire people to fill the stands. Like movie extras. $35 a game. $50 if you’re willing to do the wave.

  6. Even as monopolistic entities in almost every city NFL teams are in, there are still laws of supply and demand. At previous prices, the stadium was half-full. If tickets were free, it would be jam-packed. Obviously, there’s a price point in between that’s perfect.

    Go Bucs!

    P.S. I don’t think I’ll ever have season tickets again. Too much money, too nice to watch on TV, and going to one game a year is enough of a fix for me.

  7. Danny Snyder said recently that it’s the fan’s team even if it’s the team’s money. Amazingly they don’t get it. Much of the “team’s money” comes FROM the fans!!! Now that the skins have blown through that wait list I wonder how long ’til they lower their prices???

  8. The biggest thing that keeps me out of NFL stadiums regardless of ticket prices is the attempt to force feed me everything other than football. I don’t want to see a concert, I don’t need drill teams or cheerleaders, I don’t need special awards. I especially don’t need over the top, obnoxious, loud PA announcers. As much as I used to dislike bands at halftime, I find myself wanting to go back to those days. As a result, I’m finding myself going more and more to local high school games which still do the presentation the way it used to be. Plus it is cheaper.

  9. I am a Bucs season ticket holder, but ONLY because I knew there would be blackouts. I would much rather watch the games on TV.
    Often times you don’t even know that a player has gone down until after the game. The replays suck-if there is one, the food is ridiculously overpriced and the heat will kill you until November.

    BUT……..You can never match the excitement, intesity and the real speed of the game at home. I feel that I am a part of this team as I watch them grow up. They are fun to watch and I wouldn’t miss it!

  10. Ah, so now it would only cost a father and two kids about $100 – after parking, hot dogs, & drinks – to sit in the nosebleeds for 3 hours – and the NFL thinks that’s cheap. They are so out of touch with working people in the real world it’s mind-boggling…

  11. You’re able to see so much more while live at the game, you can clearly see the defensive alignments, the QBs progressions, the cat-and-mouse games the offense and defense play with the other.. I’d prefer to be at the games.

  12. $100 for 3 people for an NFL game is SUPER cheap. If you think $100 is to much, just imagine the people buying the $200+ seats! they must be millionaires!

    And sorry, i am being a bit insensitive. but some people just can’t afford to attend games no matter the price. I’m sorry for that. I truly hope that one day you can take your kids to see a game.

  13. oh no … please, no one tell the Raiders about this … if they follow suit & lower prices, the games might sellout. if that happens, the blackouts go away, and Bay Area football fans will be stuck watching another lousy game.

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