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For Giants, now is the time to hawk PSLs

John Mara

New York Giants co-owner John Mara responds to questions after NFL owners announced that the new Meadowlands Stadium in East Rutherford, N.J., will be the site of the 2014 Super Bowl football game, Tuesday, May 25, 2010 in Irving, Texas. (AP Photo/Tony Gutierrez)

AP

Personal seat licenses are often held up as the ultimate example of greed in professional sports: The owners don’t just expect fans to pay for tickets; the owners expect fans to pay for the right to buy tickets.

So in a week when NFL owners may turn off millions of fans by locking the players out in what looks like the ultimate example of greed ruining a good thing, it might not be the best time for the owners to hawk PSLs.

But for the Giants, even though a lockout may be looming, it’s business as usual for selling PSLs. The team sent an e-mail to fans this week asking them to pay top-dollar for the right to buy season tickets.

The Giants will answer the bell,” the e-mail said, according to the New York Daily News. “Will You?”

The PSLs the Giants are selling range in price from $7,500 for the right to buy tickets at $400 a game to $20,000 for the right to buy tickets at $700 a game.

Before buying, fans may want to ask about the refund policy in case the 2011 season never happens.