Few fans buy Super Bowl tickets at face value, so to know the real cost of tickets you have to know what they’re going for on the secondary market. And this year, the true average price of a ticket has been $2,750.
According to StubHub, $2,750 is the median price of Super Bowl tickets at the moment, which is a drop from the median price of $2,942 last year. That’s no surprise, as Packers and Steelers fans travel in greater numbers than Giants and Patriots fans do.
So far StubHub has sold about twice as many Super Bowl tickets to fans in New York or New Jersey as it has to fans in New England, so perhaps Bill Belichick was right to prepare for some crowd noise. Local fans in Indiana make up about 5 percent of the buyers.
The lowest price anyone has paid for a Super Bowl ticket on StubHub was a fan who purchased a ticket for $1,400 at the start of the playoffs, before we knew who’d be playing. The most anyone has paid yet was a New York buyer who will sit at the club level on the 50-yard line. That fan spent $13,530.