As owner Shad Khan tries to rebuild the Jaguars into a valuable commodity, he knows he has to fix their image first.
Perhaps nothing spoke to the last decade or so of frustrations like the comments of former cornerback Aaron Ross, who referred to his year there as a “nice paid vacation to Florida.”
“There’s no sense of entitlement anymore,” Khan said of his team now, via Ryan O’Halloran of the Florida Times-Union. “You’re not going to have one of our ex-players saying he’s coming back from a paid vacation in Florida anymore.
“To me, when you come here [now], you absolutely feel the drive and the hunger, whether it’s on the business side or on the football side. You need that to become successful.
“Regrettably, we did have players who were really too comfortable – they didn’t have pressure [on them].”
Khan didn’t mention Ross by name, but he didn’t have to.
And while they’re still coming off a 4-12 season, there’s a stable base in place, and if quarterback Blake Bortles develops into a quality starter, they might become a team people actually want to come play for.