We have an early winner on April Fool’s Day.
Rather than teasing an announcement about nothing or joking that a key employee has been arrested for drunk driving, the Colts have come up with a creative concept for the annual April 1 non-holiday holiday.
They’ve produced a video introducing all-white uniforms. As in everything is white. Including the jerseys and the numbers and the trim.
The video features tight end Dwayne Allen in the fake uniform, explaining why the Colts have done it.
“From a strategic, football standpoint, how can they scout us?” Allen said. “They can’t see our numbers.”
Bravo, Colts. The bar is now set for every other team and player.