The NFL previously sold online access to TV feeds of live preseason games, recorded video of regular-season and postseason games, and live audio of all games as separate packages. This year, the NFL bundled the three products into one package, for a lump-sum cost of $99.99.
Setting aside for now the concerns expressed by some PFT readers who wanted only the preseason games for $19.99 not the whole thing for $80 more, the product currently hasn’t been working for plenty of subscribers.
I’m one of them; after signing up last night for the free 7-day trial with credit card numbers provided for activation in a week, I was able to watch up to four games at once. It was great, despite the meaningless nature of the games.
Tonight, I initially had no access. It’s obvious from the NFL’s Game Pass Twitter account that many others were having the same issue.
The problem, for me, has recently resolved. But if the NFL hopes to attract people to pay $100 for a bundle of three different products that inexplicably can’t be bought separately (somewhere, the antitrust lawsuit already is being drafted), it’s important that logging in to watch games be as easy as turning on a TV.