Tom Brady’s official new jersey is selling briskly, #asexpected

Fanatics

The value in adding Tom Brady comes not only from what he can do as a football player but also as a revenue generator. Ticket sales are the starting point; jersey sales will also be big.

Now the he has a number and that his new team has a new uniform, the Tampa Bay TB12 is selling briskly. As expected.

According to Fanatics, Brady merchandise spiked 3,000 percent from Monday to Tuesday, the day on which the new Buccaneers uniform was released. The spike makes Brady the top-selling athlete across all sports, and it makes the Buccaneers the top-selling team.

And it surely will continue. Despite being with the Patriots for two decades, his jersey still continued to be among the best sellers in the league.

Given that the Bucs are paying Brady the same $25 million for 2020 that the Colts are paying Philip Rivers, Tampa Bay got a steal with their new quarterback. However long the relationship lasts, the Buccaneers will be one of the highest-profile teams in the league, with some of the best-selling merchandise.

12 responses to “Tom Brady’s official new jersey is selling briskly, #asexpected

  1. What a waste of money to get a Tom Brady as a Tampa Bay Buccaneer. I mean how many people bought a Joe Namath jersey when he became a LA Ram ,or Joe Montana jersey as a KC Chief, or Brett Favre as a Viking. People want to rememeber their heros with the team that did it with.

  2. To the first commenter:

    Quite a lot, actually. Like…a lot, a lot. So many people in fact you still see the jerseys in stadiums regularly.

  3. The spike makes Brady the top-selling athlete across all sports, and it makes the Buccaneers the top-selling team.

    Maybe they put some Trent Dilfer throw-back creamsicle jerseys on sale, and those are selling briskly?

  4. I’m excited for Tampa fans, it’s about time something nice happened to you guys. I will miss Tom but he was going to be leaving one year or another, one way or another, I’m super glad they let him do what he wanted to. I look forward to seeing Stidham play.

  5. For the 1st time since the Clinton administration, I’m excited to watch Tom Brady play football.

  6. “The spike makes Brady the top-selling athlete across all sports”

    —————————-

    I’m not surprised, since apparently he is the only player in the league.

  7. If they sell 100k at $125 they make back half of this years contract. Of course the real issue is whether or not anyone will every actually see Tom play in that jersey…

  8. Also I’d love to know how many of those fans were Brady Haters just a month ago… but now that he is theirs they love him lol

  9. You mean kind of like you following him to the Bucs articles? Jealousy knows no bounds.

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