FedEx’s statement amounts to Fred Smith calling out his partner, Daniel Snyder

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Legacies are on the line, and Fred Smith knows it.

The founder of FedEx owns a minority piece of the Washington team, along with Robert Rothman and Dwight Schar. Thus, the jarring, 16-word statement from FedEx regarding its request that the team change its name becomes much more than a perfunctory public comment from a sponsor feeling the heat from 87 investment firms holding $620 billion in assets. Smith, through his company, has publicly broken ranks with his partner, Daniel Snyder, calling him out to make the change.

At a time when Snyder’s 31 partners who own other NFL teams haven’t said a word about the issue, Smith has taken a stand. Smith surely realizes that the decisions made and actions taken in this moment will echo into the coming decades, altering perhaps significantly the way the men and women of this age are remembered. As Smith inches toward his 80th birthday in 2024, Smith likely understands that everything he has accomplished could become a footnote to the fact that he was complicit to the intransigence of Daniel Snyder regarding a dictionary-defined racial slur that he refused to abandon at arguably the most significant time of racial reckoning and awakening in American history.

None of this means Snyder will do it. Presumably, Smith has tried to get Snyder to change the name privately, and Snyder obviously has refused. The next question becomes whether Smith will strip his company’s name from the stadium in which the team plays and sell his interest in the franchise, if Snyder persists in his refusal.

Frankly, Smith doesn’t seem like the type of person who will simply shrug and say, “Well, I tried” if Snyder remains dug in. Now that Smith, through his company, has spoken, Smith likely will take action to dissociate himself and his company from Snyder, if Snyder continues to ignore the impact of his stubbornness on his own legacy.

35 responses to “FedEx’s statement amounts to Fred Smith calling out his partner, Daniel Snyder

  1. Not really, all it does is make people think FedEx cares. Now they can say well we asked them change it and they wouldn’t so oh well were not the bad guys. It’s all about money not the name… FedEx is worried about sales.

  2. FedEx should spend more of their energy on taking care of their employees the way UPS does.

  3. If Snyder says ‘never’ and then caves under corporate pressure, he will look even smaller than he does now.

  4. I like the suggestion came from a co-owner that has vested interest. To me that means more then outsiders saying to change the name. There has to be tasteful ways to use Native Americans as a logo. Turn this into a positive.

  5. So simple, so easy. Keep the logo, the tradition and change the name to the Washington Americans – watch jersey and hat sales go through the roof.

  6. Maybe someone should ask Nike, who makes the Redskins’ jerseys, why Redskin can’t be put on personalized Nikes? It’s not a trademark issue because other teams’ names are fine.

  7. If they do this, where does it end? Get rid of the Fighting Irish name? The Braves? The Indians?

    I hope Snyder stands his ground in the “I’m offended by everything” era.

  8. If you knew your history, you would know the first cowboys were black; Hence the term cow”boy”, based on the paternalistic slave-owner mentality. Should we get rid of that name as we have Uncle Ben, and Aunt Jemima? Not to mention the black “cowboy” they used to have as a pseudo mascot at the games.
    It amazes me when neophytes talk about these issues as if they are an authority. Forest Gump had a one-liner that fits this topic perfectly.

  9. If I’m a Indian I’m looking at the name Redskins as a tribute to my people not a slight

  10. FedEx do a better job in delivering packages and don’t worry about the Washington Redskins

  11. Redskin to a Native American Indian is akin to N-word to Black America. Change it.

  12. hawkwind8 says:
    July 2, 2020 at 7:46 pm
    Just number the teams 1 to 32. Then everyone suffers equally.

    It’s gotta be 1-1. Just sayin.

  13. I think it’s time for Snyder’s other partners, the other owners to make their voice heard on this issue. Yea or nay should the Redskins change their name ? It’s time we know what they think.

    Florio when will you start writing about that ?

  14. Snyder can hold out until he needs a new stadium. None of the states within driving distance of D.C. are going to give him any money to build a stadium unless he changes the name. Just a matter of time for all you knuckledraggers and troglodytes.

  15. Women wearing pink vajayjay hats:
    “My body, my choice”.
    “No one has the right to tell me what to do with my body!”

    Dan Sneidet:
    “My billion dollar franchise, my choice”.
    “No one has the right to tell me what to do with my billion dollar franchise!”

  16. Crackers n Cheeese says:
    July 2, 2020 at 9:12 pm
    Redskin to a Native American Indian is akin to N-word to Black America. Change it.
    _________________
    Lately all I’ve seen on the Internet is Caucasians calling black people the n-word (with the hard “er”). The white lady calling the black woman in the 7 Eleven in Sacramento after dared to repeat the word. Even in my area, a restaurant frequented and made properous by African Americans, we are boycotting it because a patron was told he couldn’t come in wearing a shirt that said “I can’t breathe,” a reference to the death of George Floyd and others at the hands of police. And was once was over heard by patrons that he could believe that n-word-er won the Presidency again. But not once have I seen nor heard a person in this day and age calling a Native American a redskin. You said its akin it not even close because Black people are still called the n-word (with the hard “er”) like its 1619, 1865, 1900, 1960s, the 70s, the 80s, the 90’s…..TODAY

  17. This is like the mask va no-mask argument. I can’t figure out the rationale for not changing the name. If anything, Snyder should think about all the new merchandise sales after the name change.

  18. Comparing years past with how individuals will be viewed is a stretch

    Secondly liberals are very scary as if you disagree they bully the finished results they wish

    I’m not disagreeing regarding the name change just the behavior that the left goes about it

  19. The teams founder was a racist loser, the current owner is a loser, the stadium stinks and the beer is over priced and warm. What is Chief half a man protecting?

  20. Ok good its finally happening. They’ll cover up the name this season and have a new name by next. About damn time.

  21. How much longer til they want to change the name from Washington??
    He was a slave owner. Apparently they want to remove his name from mount rushmore. Seriously. Just delete all of our history and give the land back to the natives.

  22. It’s just a freakin’ name, people. Get over it. Change the name, sell lots of new gear and get on with it. They’ll still be an NFL team, so this is not that big a deal. Geesh! Perhaps many of you would prefer them to be called the Washington Racists, since that seems to be the majority voting here. It’s a HURTFUL name, but most of you obviously don’t care about that, right? All you Trump cultists want to keep the name even though you know it is a derogatory slur on Native Americans. Well THIS 82 year old white “Liberal” is just fine changing the name to something less offensive. About time! Good for Fedex.

  23. Lambeau was a Native American that he named the Green Bay Packers from a local meat packing company (Acme).
    Native Americans worked there. Should Green Bay change their name?
    I’ve never wore any Nike products after I found out about their slave working environment back in the 90’s. Nike should worry about themselves before making announcements on a naming product.
    Nike wants the people to look the other way, so they won’t lose more money and for people to see the real Nike.

  24. Frazier28/7 says:

    How much longer til they want to change the name from Washington??
    He was a slave owner. Apparently they want to remove his name from mount rushmore. Seriously. Just delete all of our history and give the land back to the natives.
    ————————————-
    Exactly
    The Native Americans are laughing at everything going on. I guess it’s payback.

  25. wattaclowney says:
    July 3, 2020 at 1:52 am
    This is like the mask va no-mask argument. I can’t figure out the rationale for not changing the name. If anything, Snyder should think about all the new merchandise sales after the name change.

    To see and feel the rational, just seriously consider how you would feel if your team was forced to change their name.

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