Nike won’t feature Washington gear until name changes

Getty Images

Last week, Nike contributed to the economic pressure that caused Washington owner Daniel Snyder to retreat from his all-caps-never position on changing the team name. Nike will continue to apply the pressure until the name changes.

On Friday, TheAthletic.com reported that Nike will not feature Washington gear until the name changes. By Thursday night, Nike had expunged Washington from its website.

Making Nike’s position even more stunning is that Nike has served as the league’s official uniform provider since 2012.

Per the report, Nike anticipates that a change will be made “soon,” because time will be needed to remake jerseys and provide them to distributors. It’s unclear whether Nike would remove the inventory of jerseys using the current team name or whether Nike will allow the jerseys to be sold — and there could be a run on those jerseys as fans who support the current name try to get merchandise bearing the name while they still can.

20 responses to “Nike won’t feature Washington gear until name changes

  1. Legally I’m pretty sure the skins have a lawsuit. Nike can’t decide what team gear they chcose to sell. What’s next no cowboys because they don’t like the color of the star, no giant sells because smaller people are offended. They took a poll and the sharks are offended they sell dolphin material. Nike just cost the team money and they don’t have the power to determine this.

  2. Nike. The company that uses Chinese kids to produce their product in sweatshops for pennys a day. This is rich!

  3. Thank goodness someone has the stones to take a stand on something that should have been done 50 years ago.

  4. This has to violate some part of Nike’s deal with the NFL. If I were Dan Snyder, I’d look into suing Nike for breach of contract and work on finding another merchandising partner to sell the Redskins brand going forward.

  5. This provides a good bit of evidence of who runs this country-Big Business! Nothing got done until Nike, Pepsi & Fedex steeped into the conversation and within 3 days Snyder is open to changing the name after over 20 yeas of refusing to even consider it.

  6. 2020 – where a pro sports team name is more offensive than slave labour and price gauging. Big business has always been in charge, but now it is Big Business + The Internet that directs society. It shocks me to no end that people are okay with this.

  7. carloswlassiter says:
    July 6, 2020 at 9:09 am
    Thank goodness someone has the stones to take a stand on something that should have been done 50 years ago.

    ===============================================================================

    if you believe their stance has to do with anything other than money, you are a lost cause.

  8. If I was Snyder, I would petition the leauge NOT to use Nike after the name change. Boycotts work both ways.

  9. eaglesgreen7 says:

    July 6, 2020 at 9:08 am

    Legally I’m pretty sure the skins have a lawsuit. Nike can’t decide what team gear they chcose to sell. What’s next no cowboys because they don’t like the color of the star, no giant sells because smaller people are offended. They took a poll and the sharks are offended they sell dolphin material. Nike just cost the team money and they don’t have the power to determine this.
    ——–
    I’m gonna venture to say they dont have a lawsuit. Without seeing the actual contracts theres no way of knowing it’s just playing armchair lawyer but 1st I’d be very surprised if this wasnt ran by Nike lawyers ahead of time. 2nd I’d venture to say there is some type of morality clause in the contract which Nike would cite as the reason for pulling the merchandise. 3rd I’m sure this is where people will cite that was the team name when the contract was signed but that makes little difference if something wasnt considered offensive before but they consider it offensive now.

  10. Sunday Swami says:
    July 6, 2020 at 9:49 am
    eaglesgreen7 says:

    July 6, 2020 at 9:08 am

    Legally I’m pretty sure the skins have a lawsuit.
    ——–
    I’m gonna venture to say they dont have a lawsuit.

    I have no legal background, but I would guess that Nike is contracted to produce it and distribute it, but are under no legal obligation to sell it on their site. As long as they aren’t keeping the merch from being sold elsewhere they can do whatever they like with their own store.

  11. Doesn’t Nike know that there’s a “review” being conducted? (sarcasm font)

  12. So I’m curious, does league apparel count towards the pie that is equally divided amongst all 32 teams?
    If 32 individual corporations have to split a revenue that technically only 31 are currently contributing towards, and this goes on for a prolonged period, couldn’t a stink start to arise from other teams that doesn’t have a racial slur in their name?

  13. Can the Redskins produce the Jerseys themselves? (i.e. contract out?)

  14. Yes lets go my Cowboys vs Eagles (a bird) on Thanksgiving day instead of you know…………….them

  15. Thank goodness a company that utilizes child labor feels morally justified in this position.

  16. Excuse me do they not have a contract with the NFL. not individual teams. Time for new jersey

  17. I suspect Nike’s contract is with Washington to produce and supply equipment and jerseys, and there is no indication that has stopped. I also doubt that Nike has an obligation to Washington to sell Washington’s products on its website. Anyone thinks that Nike just took this action without consulting with their lawyers probably thinks covid-19 is a hoax seeing as how this has been made into a political issue.

Leave a Reply

You must be logged in to leave a comment. Not a member? Register now!

This site uses Akismet to reduce spam. Learn how your comment data is processed.