NFL Thanksgiving games averaged 29.7 million viewers, highest since 1998

Las Vegas Raiders v Dallas Cowboys
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The NFL saw its biggest average audience for Thanksgiving games in 23 years.

The league announced today that the three Thanksgiving games (Bears-Lions, Raiders-Cowboys and Bills-Saints) averaged 29.7 million viewers, which was the highest average viewership for Thanksgiving games since 1998, when there were two games and those two also averaged 29.7 million.

The viewership average was a 9 percent increase over 2020 (when there were only two Thanksgiving games because the pandemic scrambled the schedule) and an 8 percent increase over 2019, when there were also three games.

The most-watched game was Raiders-Cowboys, which totaled 38.3 million viewers (slightly down from the preliminary estimate of 38.5 million) and was the third-most-watched NFL regular-season game ever. Only 1990 Giants-49ers, with 41.5 million viewers, and 1993 Dolphins-Cowboys, with 38.4 million viewers, were watched by more people in NFL regular-season history.

21 responses to “NFL Thanksgiving games averaged 29.7 million viewers, highest since 1998

  1. Families getting back together for Thanksgiving for the first time in two years
    +
    Families more socially and politically divided than ever
    =
    More people watching football to avoid having to talk to each other

  2. There seem to be fewer kneelers this season. Maybe more players appreciate living in this country now than in prior years.

  3. Can’t be. You guys have been telling us for years how awful the NFL games and officiating is and that they’d be losing their loyal fanbase…

  4. I purposely don’t even start to watch until the kickoff time – that way I don’t have to have the protests in my face. Now if the NFL would force players to stuff their hair into their helmets or to cut it off so that I can see their jersey numbers. What happened to “uniform” enforcement? Oh, wait, it is all about taunting and hurting the little darlings’ feelings!

  5. – Bears/Lions: Two really bad teams playing really bad football

    – Raiders/Cowboys: Lots of scoring and OT drama but oy, the flags!

    – Bills/Saints: Blowout

    This makes those numbers all the more impressive. And yes, I watched at least parts of all of ’em.

  6. Then a record audience saw firsthand how ridiculous and game breaking pass interference being a spot foul really is. No football penalty should cost more than 15 yards and a first down. The fact that PI is a spot foul in the NFL in 2021 is mind boggling. Worst rule in professional sports.

  7. lesepi says:
    November 30, 2021 at 4:20 pm
    I purposely don’t even start to watch until the kickoff time – that way I don’t have to have the protests in my face. Now if the NFL would force players to stuff their hair into their helmets or to cut it off so that I can see their jersey numbers. What happened to “uniform” enforcement? Oh, wait, it is all about taunting and hurting the little darlings’ feelings!

    ————————————

    You must have had a blast sitting by yourself on thanksgiving in your own bitter world. I watched all 3 games and didn’t see any protests.
    Couple of lousy games and the refs trying desperately to ruin the other, but it was a nice day. Long hair and all.

  8. Instead of family members flying/driving all over the country to be together, many still stayed apart. Instead of a group of 10 getting together and watching 1 TV. 10 TV’s were tuned in

  9. Fans arnt watching NFL football for the game….people are watching now because they have legal $$$side bets going.

  10. Bunch of bitter crybabies. NFL this NFL that. I hate rhe protests. Yada yada. Yet here you are posting on a website on your own time. Yell into the wind some more. This coming from an old guy who should have his share to complain about.

  11. lesepi says:
    November 30, 2021 at 4:20 pm
    I purposely don’t even start to watch until the kickoff time – that way I don’t have to have the protests in my face. Now if the NFL would force players to stuff their hair into their helmets or to cut it off so that I can see their jersey numbers. What happened to “uniform” enforcement? Oh, wait, it is all about taunting and hurting the little darlings’ feelings!

    ============================================

    Bitter much? Turn the channel to I Love Lucy re-runs so you can reminisce about how much better life was back in the 1950s…..

  12. that way I don’t have to have the protests in my face.
    —–
    I feel ya….the one thing I hate most about this country is freedom of speech. China has got it right….no one protests there at all. And not a single long-haired anywhere. We should be more like them.

  13. Lions on Thanksgiving since 1934. Lions on Thanksgiving till 2134 and beyond. Deal with tradition.

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