Cincinnati narrowly tops Detroit as market with highest local TV rating for Super Bowl LVI

Los Angeles Rams defeat the Cincinnati Bengals 23-20 to win the NFL Super Bowl LVI football game at SoFi Stadium in Inglewood.
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Lots of Detroit fans tuned in to watch Matthew Stafford play in the Super Bowl.

The local ratings for the major TV markets show that Cincinnati was the market where the highest percentage of viewers were watching the Super Bowl, but Detroit was a close second.

Cincinnati had a 46.1 rating/84 share, meaning 46.1 percent of all households in Cincinnati were watching Super Bowl LVI, and 84 percent of people who were watching TV were watching the Super Bowl.

Detroit was just behind with a 45.9 rating/79 share as Lions fans watched Stafford reach the heights he could never reach in Detroit.

Los Angeles, which was both the Super Bowl host city and the home of the Rams, had a 36.7 rating/77 share. The Los Angeles market is never at the top of the NFL local TV ratings, but that’s a phenomenal local rating for a L.A., representing about five times as many households watching the game as the 46.1 rating in Cincinnati.

Overall, the NFL and NBC have to be very pleased with the audience for the game, which was significantly larger than last year.

12 responses to “Cincinnati narrowly tops Detroit as market with highest local TV rating for Super Bowl LVI

  1. Detroit fans just wanted confirmation the Lions squandered a SB caliber QB, to go along with a HOF RB and WR. Confirmed.

  2. Makes sense. Have you gone outside in January in Detroit or Cinci?

    Come to think of it, why would you go outside in either of those cities at any time of the year? In fact, why would you even live there?

  3. 100.1 million people watched the Rams/Bengals game. Last year’s Bucs/Chiefs game had a television audience of 92 million — the lowest since 2006. It definitely makes a big difference when you feature likable teams with likable players.

  4. “Come to think of it, why would you go outside in either of those cities at any time of the year? In fact, why would you even live there?”
    _______________________________________

    2 of the greatest American cities.

    Some people actually like the seasons.

  5. Stafford was lucky in that game – he was not sharp and had several interceptions dropped. He threw two anyway. He was not impressive.

  6. I guess this does justify the fix. So Dallas wins it all next year? Is this the new trend for the big markets?

  7. I appreciate that Lions fans wanted and needed something to cheer for, but they can’t vicariously live through Stafford anymore. He’s gone. Campbell and Holmes need to change the tune in Detroit. Lions fans need a Lions team they can cheer for. That of course, will make beating them even more fun.

  8. I wondered what the ratings were like in St. Louis. Wondered if they boycotted the game like the New Orleans did when that pass interference mugging went uncalled and unprosecuted.

  9. Stafford winning the Superbowl is reason # 1274 why the Ford’s are the worse pro football owners in history!

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