Report: NFL generated $11 billion in national revenue in 2021

USA TODAY Sports

In 2010, Commissioner Roger Goodell set a total revenue goal of $25 billion by 2027. Five years from that deadline, how is the league doing?

Via Sportico.com, the NFL’s national revenue for 2021 came in at $11 billion. That’s the portion of the money generated by the NFL that is shared by the 32 franchises. Per team, it works out to $343.75 million each.

Three years ago, the league saw $15 billion in total revenue. That includes the national revenue and the local, unshared revenue generated by each team.

The total number, post-pandemic, surely is more than $15 billion. Because 31 of the teams are privately owned, there’s no reporting of local revenue — with the exception of the Packers, whose annual report will be released soon. Indeed, there’s a chance that the report regarding the $11 billion in national revenue comes from the numbers that will be included in Green Bay’s report.

The Packers’ annual report from a year ago showed an increase in national revenue from $296 million to $309.2 million. That translates to national revenue of $9.894 billion.

37 responses to “Report: NFL generated $11 billion in national revenue in 2021

  1. Then stop being so damned greedy and lower ticket prices so the average blue-collar fan can still attend a game or two per season.

  2. As novel as the Packers organization is, I wonder how many times the NFL wishes it could make it all go away and have one more owner. It would help them keep an even tighter lid on things.

  3. Numbers are higher … NFL bookkeeping is similar to Hollywood.
    Very creative

  4. Congratulations Packers fans for any dividends sent to you by the football club … NOT!!

  5. That seems very low. $300 million per team. With $200 million in player salary alone. That leaves $100 million for all other employees, stadium rent,taxes, etc. The owners only make a few million in profit? Why would anyone spend $5 billion on a team?

  6. Looks down tbh. Guess that’s what happens when you inject political nonsense into something that is supposed to be a release from all that.

  7. And that’s why I do believe that we are living, sadly, in real unsettled times.

  8. so, with inflation, thats like what 50% cut in revenue, if not more? Good job Kaep!

  9. They have driven almost all of their old season ticket holders who helped keep the franchise alive into people who can only to one or two games a year because they can’t afford the new prices. I’m losing interest. I can cook a Pot Roast now and find more satisfaction in it. Let the NFL do what they want. I will make a prediction that once the gambling REALLY kicks in… the officials and the chain gang will be gone. Replaced by lasers and video. Why do refs even belong on the field anymore when all replay can do is show them they messed up or got it right? And the gamblers what accuracy on the side bets.

  10. No impressive numbers at all. All that hoopla about how big and bad the nfl is and ~$15B revenue.

  11. HAHAHAHA. See, your product isn’t infallible and we will find replacements for our time and money.

  12. good to see all that money going to people who use it to enrich not only their own lives, but the lives of others.

  13. I’d love to see this broken down even further. The cap is $208m (I think), so that leaves about $135m per team. What are a franchise’s average costs to run a team? How much of that $135m makes it to the owners? Are there any other team-related revenue sources that aren’t counted here?

  14. Yep, Packers fans-owners cant wait to get dividends from the club … Not!!

  15. Revenues … but what about the net profits, by the league and team owners ?
    ==========

    We’re probably better off not knowing….

  16. They have driven almost all of their old season ticket holders who helped keep the franchise alive into people who can only to one or two games a year because they can’t afford the new prices.
    ==========

    My living room, my lazyboy, my tv, my snacks

    Or

    Sit in traffic for 2 hours, sit around a bunch of drunk loons, and pay $150 for beers and snacks

    Don’t even need the kids new math for that equation..

  17. Im calling BS on those figures. The TV deals alone generate $10 billion per year, if you take an average of 67,000 seats at an average ticket price of $100 per seat per game (10 games including preseason) per 32 teams, that’s another $2.144 billion, and that doesnt include merchandise sales, advertising revenue and stadium naming rights revenue.

    It is way more than what the NFL is declaring

  18. Heck, I’d SWEAR I’vbe spent at least that much on beer at the Stadium Concession stands in the last ten years!

  19. Does this include, suites, parking and concessions? Naming rights, advertisements?

  20. And yet, ticket prices keep rising and the owners are too poor to pay for their own stadiums.

  21. They don’t want to pay for their own stadiums. They should nationalize the league and dump the owners.

  22. nflhistorybuff68 says:
    July 14, 2022 at 10:23 pm
    Congratulations Packers fans for any dividends sent to you by the football club … NOT!!
    Zzzzzzzzzzzzzzzzzzzzzzzzz

    Congratulations football fans everywhere for any tax reductions provided to you by communities funding stadium projects…….NOT!!

  23. nflhistorybuff68 says:
    Congratulations Packers fans for any dividends sent to you by the football club … NOT!!
    ===============================
    The dividends are the massive amounts of money people pay to attend training camp and spend the weekend in little ol’ GB for home games.
    Hotels, Restaurants, Sports Bars, Souvenirs.
    Something to the tune of $200 million a year,.. not including ticket prices.

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